Wild Alaskan Company · 14 hours ago
Social Media Manager
Remote, US
Full-time
Remote
Mid Level
$70K/yr - $90K/yr
3+ years exp
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Responsibilities
Manage and execute ongoing organic social channels across all platforms to support business goals while bringing the brand ethos to the forefront of our content across all social media channels.
Unlocking new platform growth opps like new tech tools, social channels, etc.
Responsible for managing all social media platforms including Facebook, Instagram, YouTube, TikTok, X/Twitter, Linkedin and Pinterest
Hands on creation of highly engaging, digitally and socially native video content independently
Collaboration with the in-house creative team and external agencies to manage and/or create social content
Manage social activations for product launches, marketing campaigns, partnerships, and influencer/ambassador programs.
Collaborate with influencers, brand ambassadors, and content contributors to create highly engaging socially-native content.
Lead and maintain community engagement across social platforms in partnership with the Member Service team
Manage the organic social media calendar to align with key moments in the broader marketing calendar and ensure cross-functional efforts are captured and coordinated.
Stay on top of social trends and cultural moments through social listening and data insights to identify new opportunities for creative, marketing, and product innovation.
Continuously monitor and report on organic social performance to test, learn, and iterate—driving ongoing improvements to creative and strategy while ensuring cross-functional alignment.
Qualification
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Required
3-5 years working in social media marketing.
Experience with consumer-facing brands, ideally in food or CPG, within agency and/or in-house environments.
Proven track record of leveraging organic social media to grow business metrics - specifically within Meta, YouTube and/or TikTok.
Skilled in creating digitally-native UGC-style (with phone) and comfortable writing captions that balance brand voice with industry best practices.
Finger on the cultural pulse to inject the brand into the conversation.
Experience writing briefs and collaborating with internal and/or external creative teams/agencies to produce social assets/creative.
Confident knowledge of social media scheduling tools – ie Hootsuite, AgoraPulse, Sprout Social or similar.
Proficiency in Google analytics, Looker or other data analytics tools.
Exceptional attention to detail, organizational and communication skills; ability to manage multiple projects at once.
Bring a multitasking mindset and curiosity, while serving as a knowledgeable advocate for organic social at Wild Alaskan Company.
Preferred
Experience in a high-growth, start-up environment (bonus: food brand)
Experience using editing programs like premier, final cut, canva or similar software
Experience in leveraging ChatBots and AI to drive engagement - ie Instagram Chat Automation, ManyChat
Knowledge of sustainability, specifically sustainable food systems, a plus
Company
Wild Alaskan Company
The Wild Alaskan Company offers an online direct-to-consumer membership service for premium wild-caught seafood.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$13.36M2022-03-16Debt Financing· $0.9M
2021-04-08Series A· $11.96M
2018-04-27Seed· $0.5M
Leadership Team
Arron Kallenberg
Founder and CEO
Kaitlin Holliday
VP of Marketing
Recent News
Business Insider
2024-05-24
2024-05-24
foodnavigator-usa.com
2024-05-05
Company data provided by crunchbase
