PulsePoint · 1 day ago
Campaign Manager, Programmatic/DSP
United States
Full-time
Remote
Entry, Mid Level
$75K/yr - $80K/yr
2+ years exp
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Responsibilities
Campaign Manager at PulsePoint is responsible for the implementation, management and analysis of advertiser campaigns, including, trafficking, troubleshooting, reporting and optimization.
Execute and run digital advertising campaigns that deliver successful results and metrics/KPIs as determined by our clients (e.g. CPA, CPC etc.).
Work with clients and Account Management team to set up campaigns for launch (creative trafficking, testing, tag management, ad server campaign setup, etc.).
Troubleshoot targeting issues, resolve any traffic issues and reconcile discrepancies.
Analyze results across programs, campaigns and segments and execute optimizations.
Regularly monitor and QA all live campaigns for proper serving, click through action and conversion events.
Advanced post-campaign reporting, identifying trends and making recommendations for future investment.
Supporting technical and non-technical issues as reported by clients and helping them reach resolution by liaising with internal teams.
Consulting with Account Management and Sales teams to support account planning and client strategy.
Qualification
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Required
2-5+ years in a digital advertising role trafficking, campaign management, ad ops, programmatic trading
RTB/Programmatic buying experience using at least 1 DSP required.
Experience trafficking Display, Mobile and Video ads.
Strong knowledge of how web sites and online ads work.
Basic knowledge of HTML/JS a big plus.
Understanding of online ad serving concepts and KPIs (CPM/CPA/CPC/Viewability).
Experience with ad server technologies such as DoubleClick for Publishers (DFP) and/or Exchange/DSP ad serving environments.
Preferred
Familiarity with web troubleshooting tools such as Firebug, Charles, Chrome/Safari Inspector or Web Developer Tools.
Familiar with data visualization tools.
Analytical software skills (e.g., any exposure to big data stores such as Hadoop, and statistical analysis packages.
Benefits
Comprehensive healthcare with medical, dental, and vision options, and 100%-paid life & disability insurance
401(k) Match
Generous paid vacation and sick time
Paid parental leave & adoption assistance
Annual tuition assistance
Better Yourself Wellness program
Commuter benefits and commuting subsidy
Group volunteer opportunities and fun events
A referral bonus program -- we love hiring referrals here at PulsePoint
Company
PulsePoint
PulsePoint is a technology company using data to accelerate healthcare marketing.
51-200 employees
H1B Sponsorship
PulsePoint has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (5)
2022 (8)
2021 (15)
2020 (7)
Funding
Current Stage
Growth StageTotal Funding
$43.49M2021-04-29Acquired
2015-09-29Debt Financing· $30M
2013-01-01Series Unknown· $3M
Leadership Team
Sloan Gaon
CEO
Ezra Suveyke
CTO
Recent News
2023-03-02
Company data provided by crunchbase
