125 applicants

Company

DOE Media · 2 days ago

Email Account Manager

United States

Full-time

Remote

Mid Level

$60K/yr - $75K/yr

4+ years exp

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Responsibilities

Work with 13-18+ brands with bi-weekly or monthly meetings coordinating email campaigns and reviewing results, and recommend changes to improve future performance.

Monitor email campaigns to ensure links, copy, list management, and graphics are as intended

Work with clients to develop and implement a strategic marketing calendar that drives ROI, meets their objectives, and increases a brand's customer lifetime value through comprehensive email/SMS campaigns and automation flows.

Conduct individual client proposals to create customized flow and campaign strategies per each client

Strategize with our current team to create client email/SMS calendars

Manage and help train a team of email marketing specialists and graphic designers

Generate eCommerce related KPIs and work to improve flows and campaign performance on a bi-weekly basis

Develop testing processes and strategize A/B testing of messaging and imagery for flows and campaigns

Strategize, create, and implement automated email flows

Guide team in A/B testing messaging and images for their clients in relevant parts of the funnel

Provide guidance to team members on lead copywriting (if necessary) on all flow emails and work with clients on the appropriate tone of voice

Lead email design strategy, ensuring cohesive and impactful campaigns across the organization.

Design and develop engaging and innovative email campaigns that align with brand guidelines and marketing objectives.

Collaborate with marketing and content teams to create compelling email campaigns that drive engagement and conversions.

Implement A/B testing for creatives in relevant parts of the funnel.

Stay updated with the latest email design trends and best practices.

Research other brands and develop strategic lifecycle marketing programs.

Oversee and train a team of international designers, fostering creativity and high-quality deliverables.

Assist creative partners in organizing assets and creating designs for both flows and campaigns.

Implement assets into client email strategies and provide guidance on design changes to optimize performance.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Email MarketingEmail DesignKlaviyoA/B TestingCampaign StrategyTeam ManagementCopywritingData AnalysisProcess Building

Required

4+ years of email design experience at an eCommerce brand or at an agency executing on email marketing strategy, campaigns, design and automated flows.

4+ years of experience working with Klaviyo or other email marketing and eCommerce platforms and tools.

Communication skills - the kind where your message gets through to any audience.

Comfortable working with creative partners to design emails, if not capable of designing them yourself.

You are organized and detail-oriented - you’re a process builder and a calendar keeper.

You identify problems before they arise. You’re proactive, not reactive.

Data doesn’t scare you. You are comfortable reporting KPIs directly to CEOs and other company stakeholders.

You have experience leading and managing a high-performing team of designers.

You have excellent communication skills - the kind where your message gets through to any audience. You will be the communication point between clients and internal media teams.

You have creative problem-solving capabilities: think outside the box, inside the box, and all around the box.

Ability to prioritize the priorities at the moment; know what you need to do and when you need to do it.

Collaborate effectively in a team environment.

Integrity, optimism, and respect regardless of the situation - non-negotiable.