Nimble Talent ยท 1 day ago
Lead, Digital Marketplaces
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Responsibilities
Foster strong relationships with clients through regular communication via phone and email, ensuring their needs and concerns are addressed promptly and effectively
Lead the development, implementation, and optimization of marketing campaigns within various retail media ad consoles for a diverse range of eCommerce clients, driving optimal results and ROI
Proactively develop creative solutions tailored to each client's specific challenges and objectives, ensuring strategies align with their unique goals and market positioning
Analyze digital marketing analytics and data to interpret client KPIs, identify trends, and make informed recommendations to enhance campaign performance and achieve client objectives
Optimize campaigns across multiple retailers such as Walmart, Instacart, and Target, while also devising processes for effective campaign launches that support clients' product catalogs
Continuously seek new marketing opportunities and innovative strategies to enhance brand awareness, optimize advertising efforts, and drive sales volume for clients
Stay updated on retail media trends and innovations, becoming a subject matter expert in retail media advertising across various platforms and retailers
Qualification
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Required
Minimum of 1-2 years of hands-on experience working with various marketplaces such as Criteo, Walmart, Instacart, Amazon, etc., including a strong understanding of their platforms and operations
At least 2 years of professional experience in relevant fields, demonstrating a solid foundation in digital marketing, eCommerce, or related areas