EDDY Pump Corporation ยท 1 day ago
B2B Digital Marketing Manager
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Responsibilities
Develop and implement comprehensive digital marketing strategies to increase brand visibility and lead generation across over 100 industrial equipment websites.
Manage SEO, PPC, email marketing, content marketing, and social media strategies to optimize reach and engagement.
Lead and coordinate a globally distributed marketing team, ensuring effective collaboration and communication across different time zones.
Analyze digital marketing metrics, provide actionable insights, and prepare detailed reports to measure ROI and campaign performance.
Work closely with the IT and web development teams to ensure seamless integration and functionality of websites.
Manage digital marketing budgets and allocate resources efficiently to maximize digital campaigns' impact.
Stay updated with industry trends and digital marketing best practices to keep ahead of competitors.
Qualification
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Required
At least 5 years of experience in digital marketing, preferably in a B2B industrial equipment or related sector.
Proven experience managing over 100 websites and leading remote teams.
Strong understanding of SEO, PPC, email marketing, content marketing, and social media strategies.
Excellent analytical skills and proficiency in marketing analytics tools.
Outstanding leadership, communication, and organizational skills.
Fluent in English, with additional languages being a plus.
Benefits
Health and wellness programs
Professional development opportunities in a growing global company
A dynamic and supportive work environment
Opportunity to work remotely with flexible hours
Company
EDDY Pump Corporation
EDDY Pump Corporation is a dredge equipment and pump manufacturer, along with being an engineering company.