Bright Horizons · 3 days ago
Senior Specialist Email Marketing-Remote
Newton Centre, MA
Full-time
Remote
Mid, Senior Level
$65K/yr - $75K/yr
3+ years exp
Maximize your interview chancesE-LearningEdTech
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Responsibilities
Work closely with marketing automation team to support and implement the strategy and execution of marketing programs that target Bright Horizon’s clients and Client Employees.
Lead execution of client and employee email campaigns through the use of Marketing Cloud Manage creation of marketing collateral, including email, SMS messages, print, and digital assets for promoting Bright Horizons services to client employees.
Review, implement, and enforce appropriate use of company brand materials and copy across all marketing collateral.
Gather data and analyze marketing performance for email campaigns, launch webinars, content platforms, digital assets, mobile app, operational websites
Work closely with Creative Services, Marketing Automation, and Marketing Operations teams to ensure successful campaign execution.
Ensure campaigns are executed on time and meet quality standards.
Qualification
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Required
Bachelor's degree in marketing or related field preferred or 3+ years or relevant experience in lieu of degree
3+ years of Experience in marketing, communications, or related field.
Ability to lead projects and take initiative on ideas with minimal supervision.
Thrives in a team environment as well as in an individual setting.
Excellent written and verbal communication skills
Flexibility to adjust roles and responsibilities to meet the needs of an evolving and fast-growing marketing organization.
Knowledgeable and adept at Microsoft OS, including Microsoft Office, Excel, Microsoft Outlook.
Strong project management and organizational skills
Experience working with cross-functional marketing teams and providing direction/feedback
Preferred
Experience in email marketing or lifecycle marketing preferred.
Experience with marketing automation, email marketing tools, and HTML print-on-demand systems, and providing creative direction a plus.
Benefits
Medical, dental, and vision insurance
401(k) retirement plan
Life insurance
Long-term and short-term disability insurance
Career development
40 hours of paid sick time per year
10 days of paid vacation time per year
6 weeks of paid parental leave
10 paid holidays annually
Company
Bright Horizons
Bright Horizons provides education and child care to fit the way people learn, live and work today.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
$976.45M2018-03-26Post Ipo Secondary· $390.88M
2017-11-09Post Ipo Secondary· $262.5M
2013-06-12Post Ipo Equity· $323.06M
Leadership Team
Kara Conley
Vice President, Care Delivery
Recent News
2024-12-13
ACCESSWIRE Newsroom
2024-12-07
2024-12-06
Company data provided by crunchbase
