dentsu · 1 day ago

Vice President, Data & Platform Solutions, Media

New York, NY

Full-time

Remote

Director/Executive

$163K/yr - $263K/yr

15+ years exp

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Responsibilities

Strategic Collaboration: You will guide communication between Global Data & Technology and AOR media pitch teams, collaborating on solutions that align with client briefs and showcase Dentsu’s media workflow platforms.

Media Workflow Expertise: You will lead projects that demonstrate the capabilities of Dentsu’s product suite across the entire media workflow—from audience insights and planning to activation and measurement.

Client Solutions: You will develop tailored approaches to pitch briefs, focusing on how Dentsu’s platforms can uniquely address client challenges in data, identity, and media effectiveness.

Data and Identity Frameworks: You will apply in-depth knowledge of data and identity solutions to ensure seamless targeting, measurement, and personalization, adapting these frameworks to meet specific client needs.

Innovation and Best Practices: You will drive innovation by keeping current with industry trends, latest technologies, and regulatory changes, ensuring that Dentsu’s media solutions remain at the forefront.

Storytelling and Pitch Development: You will partner with pitch teams to create compelling, data-driven narratives that illustrate the impact and difference of Dentsu’s offerings in addressing client goals.

Leadership: You will collaborate with product, data science, engineering, and account teams to agree on client requirements, share best practices, and refine media solutions for maximum impact.

Continuous Improvement: You will collect and analyze pitch and client feedback to increase Dentsu’s media solutions, identifying enhancements that align with market needs and client priorities.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Media SolutionsMarketing TechnologyIdentity FrameworksAudience SegmentationMedia PlanningPerformance MeasurementClient Pitch SkillsStrategic CollaborationContinuous Improvement

Required

15 years+ years' experience in media solutions, marketing technology, or a related field, with experience in a senior leadership role.

Media and Data Expertise: Track record in media strategy, with a understanding of data and identity frameworks, audience segmentation, media planning, and performance measurement.

Client Pitch and Collaboration Skills: Success in collaborating on client pitches, with the ability to distill complex data and technology solutions into compelling, client-centered narratives.

Analytical and Strategic Mindset: Strong problem-solving skills, with the ability to analyze market trends, client needs, and data insights to inform strategic decisions.

Leadership: Experience building and leading high-performance teams and encouraging collaboration.

Communication Skills: Exceptional communication and presentation skills, with an ability to convey complex information in an accessible way to partners at all levels.

Education: Bachelor’s degree in a relevant field (e.g., Marketing, Business, Data Science)