ReachTV · 1 day ago
Integrated Marketing Manager
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Responsibilities
Conceptualize and develop creative advertising solutions, including custom integrations, in-show sponsorships, events, and other revenue-driving opportunities.
Think outside the box to develop unique and innovative marketing ideas tailored to client needs.
Oversee the implementation of custom advertising campaigns, ensuring seamless delivery from pitch to execution.
Collaborate with clients, sales, and internal content teams to manage client feedback and ensure execution aligns with creative concepts – and we are delivering on client goals while maintaining the integrity of the ReachTV brand.
Provide detailed and compelling recap reports to communicate campaign success and bolster ongoing client relationships to drive future sales.
Write, design and build polished marketing collateral (presentations, one-sheets) with speed and precision – to showcase ReachTV’s unique value proposition and different opportunities that grab the attention of clients.
Collaborate with internal content teams to direct the production of proactive sizzle reels to promote the ReachTV brand and our various properties (sports, original series, licensed series, partnerships).
Ability to ideate and execute press-worthy events for our advertiser partners, as well as for ReachTV within industry events (e.g.: CES) – working with internal cross-functional teams and external vendors to bring events to life from soup to nuts and exceed the expectations of clients and ReachTV.
Qualification
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Required
Experience in an Integrated Marketing role for at least 4-5 years
Minimum of 2 years at the senior coordinator or manager level at a network, publisher or platform
Engrained in the media landscape with deep knowledge of TV, CTV, digital, social and OOH platforms
Willing to travel for business, as needed
Preferred
Proficiency in Photoshop is a plus, but not required
Benefits
Medical and dental insurance
Access to a 401(k) plan
20 vacation days and 5 sick days annually