Verkada · 13 hours ago
Digital GTM Manager
San Mateo, CA United States
Full-time
Onsite
Mid Level
$145K/yr - $200K/yr
4+ years expVerkada is transforming how organizations protect their people and places with an integrated, AI-powered platform. They are seeking a Digital GTM Manager to execute and scale their digital acquisition engine, focusing on channel execution, full-funnel support, and data rigor.
Artificial Intelligence (AI)Enterprise SoftwareInternet of ThingsPhysical SecuritySmart Building
No H1B
Responsibilities
Channel Execution & Optimization: Hands-on management of paid Branded and Non-branded Search, Meta, LinkedIn, etc. campaigns, focusing on rigorous testing and incremental volume growth
Full-Funnel Support: Implement and monitor tactics to increase landing-page conversion and lead quality; you’ll ensure the 'plumbing' between our ads and our sales team is seamless
Experimental Execution: Assist in launching and monitoring new channel experiments (e.g., TikTok, Reddit), documenting results, and identifying winning patterns under the guidance of senior leadership
Data Rigor: Maintain high-fidelity reporting and attribution, ensuring we have a clear view of ROI and campaign performance
Creative Collaboration: Partner with our creative team to brief new assets and provide data-backed feedback on performance hooks and visual impact
Strategic 'Drop-In' Execution: Act as a rapid-response growth operator. When a sales segment or product line is missing pipeline, you will be expected to research the landscape, embed with the team, and 'fast-twitch' a digital solution to bridge the gap
Qualification
Required
4-year undergraduate degree from an accredited university
4+ years of total work experience, with at least 2 years spent in a digital marketing or growth-focused role
Baseline proficiency in at least two channels (e.g., SEM and Meta)
Comfortable with data analysis, Excel, and ready to prove skills in a technical assessment
Experience with CRM tools (Salesforce/HubSpot) and Google Analytics is a plus
Ability to manage multiple projects simultaneously with attention to detail
Excellent interpersonal skills with the ability to manage relationships across internal teams
Benefits
Healthcare programs that can be tailored to meet the personal health and financial well-being needs - Premiums are 100% covered for the employee under at least one plan and 80% for family premiums under all plans
Nationwide medical, vision and dental coverage
Health Saving Account (HSA) with annual employer contributions and Flexible Spending Account (FSA) with tax saving options
Expanded mental health support
Paid parental leave policy & fertility benefits
Time off to relax and recharge through our paid holidays, firmwide extended holidays, flexible PTO and personal sick time
Professional development stipend
Fertility Stipend
Wellness/fitness benefits
Healthy lunches provided daily
Commuter benefits
Company
Verkada
A leader in cloud physical security, Verkada protects people and places with an integrated, AI-powered platform.
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
$814.3MKey Investors
CapitalGGeneral CatalystAlkeon Capital
2025-12-03Series Unknown· $20M
2025-09-01Debt Financing· $150M
2025-02-19Series E· $200M
Leadership Team
Filip Kaliszan
Founder & CEO
Benjamin Bercovitz
Co-founder
Recent News
Company data provided by crunchbase