PMG · 6 days ago
Client Strategy Senior Lead - Media
New York, NY
Full-time
Hybrid
Senior Level, Lead/Staff
5+ years expPMG is a global independent marketing services and technology company known for its innovative approach and commitment to client success. The Client Strategy Senior Lead will design and lead strategic media plans, manage client communications, and collaborate with various teams to optimize campaign performance and drive growth for clients.
AdvertisingBrand MarketingContent MarketingCreative AgencyDigital Marketing
Responsibilities
Partner with clients and team members to design and lead strategic, full-funnel media plans tailored to each client’s brand vision, incorporating historical insights and leveraging effective planning tools
Oversee budget management and forecasts with a focus on optimizing ad spend to deliver on client KPIs while identifying growth opportunities
Lead client communications to establish trust and understanding of business needs, providing clear and consistent updates and proactively identifying areas for growth
Collaborate with client strategy leadership and media teams to develop, update, and present strategic media plans and insights using Keynote, PowerPoint, or G-Slides
Act as a liaison between clients, internal teams, and external partners, facilitating seamless collaboration and ensuring that strategies align across all channels
Ensure operational excellence in managing budgets and forecasts, coordinating with media teams to maintain flexibility for optimizations and aligning media spend with client goals
Drive project organization and efficiency by developing project schedules, managing go-to-market operations, and ensuring effective prioritization across team projects
Quickly address and resolve challenges to exceed team and client expectations, fostering an environment of responsiveness and continuous improvement
Work with media and analytics teams to build reports and dashboards that deliver insights, data, and actionable recommendations to clients
Monitor and evaluate omni-channel campaign performance, making budget recommendations, tracking results, and proactively troubleshooting any issues
Prepare and present comprehensive client reports across media channels, ensuring data clarity and actionable insights
Champion a test-and-learn mindset, coordinating tests, reporting results, and guiding incremental improvements across all channels
Thrive in a fast-paced environment with shifting priorities, maintaining effective and timely communication with team members
Stay current on industry trends, emerging platforms, and technological advancements to provide clients with innovative, growth-focused recommendations
Develop a deep understanding of each client’s business by analyzing the industry landscape, target audiences, competitors, and unique selling points
Qualification
Required
5+ years of experience in Client Strategy, with a bachelor's degree or equivalent work experience
You lead client workstreams and strategy development, connecting media, creative, and analytics into cohesive, results-driven campaigns
You bring deep knowledge of media planning, measurement frameworks, and brand performance to guide recommendations that drive business outcomes
You confidently present strategic narratives and performance insights to clients, supported by data and a strong understanding of the competitive landscape
You work closely with internal teams to brief and align on campaign goals, timelines, and success metrics—ensuring integrated execution
You contribute to the growth of others by mentoring junior teammates and creating space for collaboration and shared learning
You are proactive, strategic, and detail-oriented, balancing big-picture thinking with day-to-day execution
A commitment to curiosity and adaptability as a Continual Learner, staying at the forefront of media innovation while prioritizing client success with a Customer-Focused mindset that seeks opportunities to deliver meaningful value
A dedication to People-Focused leadership, fostering collaboration, innovation, and professional growth by leading by example and nurturing strong relationships that empower others to excel
Benefits
Professional Development: Take advantage of our learning and development programs, mentorship opportunities, and career advancement support.
Generous Time Off: Enjoy generous paid time off and holiday allowances to recharge and spend time with loved ones.
Parental Leave: We provide paid parental leave to support your family during important life events.
Retirement & Pension Plans: Plan for your future with competitive retirement or pension programs, including contribution matching.
Fertility and Family Support: Access fertility benefits for all team members and their spouses.
Healthcare: Coverage and support for everyday medical expenses and routine care, tailored by geography.
Pet Insurance: Protect your pet's health and your finances.
Lifestyle Spending Accounts: Enjoy 100% company-funded accounts to promote healthy habits and well-being.
Commuter Benefits: Access support for travel and commuting needs, where available.
Annual Bonus: All employees are eligible for an annual bonus.
Volunteering Opportunities: Receive 8 give-back hours to volunteer in your local communities.
AI Enterprise License: Access AI Enterprise accounts and participate in weekly AI training sessions to empower and ensure AI safety.
Company
PMG
PMG is a digital agency.
501-1000 employees
Funding
Current Stage
Late StageLeadership Team
George Popstefanov
Founder & CEO
Andrea Terrassa
Chief Operating Officer
Recent News
2025-11-12
2025-11-11
Company data provided by crunchbase