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Acronis · 11 months ago

Sports Partnership Marketing Manager

Atlanta, Georgia, United States

Full-time

Onsite

Mid Level

3+ years exp

Acronis is a global cyber protection company that unifies data protection and cybersecurity solutions. They are seeking a Sports Partnership Marketing Manager to manage partnerships and sports events, working closely with managed service providers to activate their marketing rights and ensure alignment with Acronis's objectives.

Artificial Intelligence (AI)Cloud Data ServicesCloud SecurityCyber SecurityInformation TechnologySoftware

Responsibilities

Develop working relationships with #TeamUp MSPs and Sports Teams under persons control

Advise and help MSP’s negotiate and plan the use of rights to deliver on set marketing objectives

Lead regular cadence calls with Sports Teams and #TeamUP MSPs

Content Approvals with sports team and Acronis brand team

Advise and train #TeamUP MSP on how to use sports rights

MSP focused marketing. Region-specific #TeamUp Partnerships

Onboard and activate multiple partnership simultaneously

Work with MSPs to develop a marketing plan in line with Acronis sports marketing plan

Work closely with partner marketing managers and partner account managers in EMEA who work alongside the same MSPs – aligning goals

Advise and help MSPs negotiate and plan the use of rights to deliver on set marketing objectives

Be completely involved in the region – work day to day with sales and marketing to ensure all #TeamUp MSPs are working towards shared goals

Management of sport event activations and logistics – both gameday and non-gameday, driving maximum ROI for both Acronis and partners (MSPs and distributors)

Be embedded in the US region– joining, contributing and reporting on all regional meetings matters related to sports

Proactive management of Acronis sports tickets. Work closely with GM to ensure they drive the most lucrative opportunities

Help support sports events e.g. liaising with sports team to book event space and make introductions to the key personal to allow RMM or Events team to manage

Proactively manage the MSPs with sports partnerships and be seen as the ‘Trusted Advisor’ and expert on maximizing the usage of sport rights for the MSP

Review rights package of sports team proposals to ensure maximizing cash investment based on experience and suggesting any new rights offering that would be more tailored to MSP objectives e.g. B2B events

Qualification

Sports marketingStakeholder managementProject managementEvent managementAccount managementCultural adaptabilitySports legendsContract reviewPR/media experienceIT/Tech experienceFluent English