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BELLA+CANVAS · 2 weeks ago

Website Manager

Commerce, CA

Full-time

Onsite

Mid, Senior Level

$100K/yr - $115K/yr

4+ years exp

BELLA+CANVAS is the brand behind the T-Shirt movement, headquartered in Los Angeles as the largest manufacturer of premium wholesale apparel in North America. They are seeking an experienced Website Manager to oversee the operation and optimization of their online wholesale platform, focusing on ecommerce management, user experience, and digital marketing integration.

ApparelE-CommerceFashionLifestyleRetailSportsWeb Design

H1B Sponsor Likely

Responsibilities

Oversee the day-to-day operation of the ecommerce website, ensuring it is functioning smoothly and effectively

Manage website updates, including product launches, promotions, and content updates, to maintain a fresh and engaging user experience

Collaborate with cross-functional teams, including marketing, design, and IT, to implement website enhancements and new features

Develop and implement merchandising strategies to optimize product visibility, conversion rates, and average order value

Manage product catalog organization, categorization, and tagging to improve searchability and navigation

Monitor inventory levels and collaborate with suppliers and fulfillment partners to ensure product availability and fulfillment efficiency

Conduct ongoing analysis of website performance metrics, user behavior, and customer feedback to identify opportunities for improvement

Implement A/B tests and user experience experiments to optimize website design, navigation, and functionality

Optimize checkout process, cart abandonment rates, and overall conversion funnel to maximize sales and revenue

Collaborate with the digital marketing team to integrate ecommerce and wholesale initiatives with broader marketing campaigns and strategies

Support the implementation of SEO, SEM, email marketing, and social media strategies to drive traffic, generate leads, increase account generation and sales to the ecommerce and wholesale websites

Monitor and analyze digital marketing performance data to identify trends, generate leads, opportunities, and areas for optimization

Monitor key performance indicators (KPIs), such as traffic, conversion rate, average order value, and revenue, to track ecommerce performance

Prepare regular reports and dashboards to communicate ecommerce performance metrics, insights, and recommendations to stakeholders

Provide actionable insights and recommendations for optimizing website performance and achieving business objectives

Qualification

Ecommerce managementDigital marketing strategiesWebsite analytics toolsEcommerce platformsUser experience principlesAnalytical skillsCommunication skillsDetail-orientedSelf-motivated

Required

Bachelor's degree in Marketing, Business Administration, Ecommerce, or a related field

Minimum of 4-5 years of experience in ecommerce/wholesale website management, digital marketing, or related roles

Proven track record of driving sales and revenue growth through ecommerce platforms

Strong understanding of ecommerce best practices, user experience principles, and digital marketing strategies

Proficiency in ecommerce platforms such as FDM4, Shopify, Magento, WooCommerce, or similar platforms

Experience with website analytics tools such as Google Analytics, Adobe Analytics, or similar tools

Excellent communication skills, with the ability to collaborate effectively with cross-functional teams and stakeholders

Detail-oriented with strong analytical skills and the ability to interpret data and trends to drive business decisions

Self-motivated and proactive with a passion for innovation and continuous improvement in the ecommerce space

Benefits

Performance bonuses

Long term incentives

A PTO policy

Many other progressive benefits

Company

BELLA+CANVAS

BELLA+CANVAS is a brand that specializes in manufacturing and selling apparel, primarily blank garments for decoration and customization.

Founded in 1998

Los Angeles, California, USA

51-200 employees

https://www.bellacanvas.com/

H1B Sponsorship

BELLA+CANVAS has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2024 (2)

2023 (1)

2022 (1)

2021 (2)