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Charlotte Hornets · 3 months ago

Partnership Development, Director

Charlotte, NC

Full-time

Hybrid

Director/Executive

8+ years exp

Charlotte Hornets is in an exciting new phase, focusing on becoming a premier NBA organization and creating meaningful impact in the community. The Partnership Development, Director will be responsible for crafting innovative solutions for partnerships, managing the business development process, and driving revenue growth through marketing partnerships.

Media and EntertainmentSportsSports Leagues and Teams

Responsibilities

Meet (and exceed) all personal revenue goals through the development and sale of marketing partnerships for all HSE Brands

Manage all phases of the new business development process (identification, research, outreach, qualification, needs analysis, brainstorms, proposal building, negotiation, and closing) for their individual pipeline

Identify potential partners within assigned business categories and maintain prospect pipeline, initiate professional outreach and qualification of prospects to determine fit and capacity, and conduct comprehensive needs analysis to diagnose often-hidden marketing objectives and business goals

Work cross-departmentally with internal stakeholders to create robust programming that leverages deep business insights to align with client objectives, communicate relevant brand attributes, and engage target markets

Construct creative, customized, and comprehensive proposals that follow a compelling narrative with a value proposition that delivers on a potential partner’s marketing objectives

Build the partnership business case for new prospects. This includes leading and/or participating as appropriate in presentation building/scripting

Successfully negotiate and close marketing partnerships that will drive measurable and impactful results for partners, enhance the fan experience, and maximize revenue for the company

Collaborate with business intelligence to optimally utilize available tools and resources, including but not limited to CRM software, audience and fan segmentation, lead generation and prospecting tools, sponsor impact studies, social media reporting, etc

Serve as a primary point of contact for prospective partners

Act as a host to prospects at a variety of events

Compile, report, enter, collect, forecast, and track accurate account elements, billing fulfillment and contract information, as well as reports pertaining to proposals, contracts, budgets, and other account details into Tableau, KORE, and other data driven resources used by HSE

Prepare documents as needed, including expense reports, account budgets, memos, letters, contracts, spreadsheets, and other traditional business tools

Support HSE’s mission, vision and purpose

Represent HSE and its related affiliates in a professional manner at all times

Perform other related tasks as assigned

Qualification

B2B sales experienceSports partnership experienceCRM software proficiencyMicrosoft Office SuiteNegotiation skillsOrganizational skillsInterpersonal skillsTeamwork proficiencyProfessional presentation

Required

College degree in Business Administration, Marketing or related field from an accredited college or university (preferred)

A minimum of 8+ years of high-level B2B sales experience, preferably in the sports industry and partnerships

Sports partnership, digital, entertainment, B2B, and media sales experience

Proficient or ability to learn various corporate-based systems and CRM data driven technologies applied in today's sports & entertainment industry such as Microsoft Office Suite, KORE, etc

Possess proven track record of meeting and exceeding revenue goals, selling and fostering sizable, long-term partnerships through a thoughtful, forward-thinking, structured, and focused approach to the market

Self-motivated with drive toward goals

Strong organizational communications with high interpersonal skills to handle sensitive situations, and confidential information

Ability to organize work effectively, conceptualize and prioritize objectives and exercise judgment based on an understanding of policies and activities

Independent judgment to plan, prioritize and organize a diversified workload

Ability to coordinate multiple tasks and projects

Ability to demonstrate poise, tact and diplomacy, strong teamwork proficiency required

Presents self in professional manner and have ability to interact with all levels of organization and outside contacts

Required to sit, stand, walk, and reach

Ability to occasionally lift, carry and/or drag up to twenty-five (25) pounds if necessary

Flexibility to work necessary hours including evenings, weekends and holidays for games and events, as needed, and occasional travel is required