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David Yurman · 2 weeks ago

Marketing Technology Senior Engineer

New York, NY

Full-time

Hybrid

Senior Level

$150K/yr - $165K/yr

5+ years exp

David Yurman is a celebrated American jewelry company known for its artistic craftsmanship and innovative designs. They are seeking a highly skilled Marketing Technology Senior Engineer to drive the development, integration, and optimization of their digital marketing platforms, focusing on Salesforce Marketing Cloud and Data Cloud.

JewelryLifestyleProduct Design

Comp. & Benefits

H1B Sponsor Likely

Responsibilities

SFMC & Data Cloud Architecture: Design, implement, and optimize the Salesforce Marketing Cloud and Data Cloud infrastructure to support digital marketing initiatives

Marketing Cloud Integration: Develop and maintain integrations between Salesforce Marketing Cloud and various data sources, Salesforce CRM, and customer engagement platforms

Data Cloud Expertise: Leverage Salesforce Data Cloud to enhance audience segmentation, data unification, and predictive analytics for marketing campaigns

Journey Builder & Automation: Develop and manage automated marketing workflows, triggered communications, and AI-driven personalization using Journey Builder, Automation Studio, and Einstein AI

Cross-Channel Orchestration: Ensure consistent and efficient delivery of marketing campaigns across email, SMS, web, social, and mobile app channels

Data & Performance Analysis: Monitor, analyze, and report on campaign performance, conversion metrics, and customer engagement using SFMC Analytics and Data Cloud insights

Collaboration & Leadership: Work closely with marketing, product, and IT teams to align Salesforce solutions with business objectives

Compliance & Security: Ensure all digital solutions adhere to data privacy laws, security best practices, and compliance standards (e.g., GDPR, CCPA)

Qualification

Salesforce Marketing CloudSalesforce Data CloudAMPscriptSSJSSQLREST/SOAP APIsJourney BuilderAutomation StudioEinstein AICustomer journey mappingSalesforce CRMData unificationBehavioral analyticsSalesforce certifications

Required

Education: Bachelor's or Master's degree in Computer Science, Information Technology, Marketing Technology, or a related field

Experience: 5+ years in marketing technology, with a strong focus on Salesforce Marketing Cloud and Data Cloud

Technical Skills: Expertise in AMPscript, SSJS, SQL, and REST/SOAP APIs for SFMC customization

Hands-on experience with Salesforce Marketing Cloud (SFMC), including Journey Builder, Email Studio, Mobile Studio, and Automation Studio

Proficiency with Salesforce Data Cloud for data unification, segmentation, and activation

Strong experience with APIs, integrations, and automation workflows within the Salesforce ecosystem

Familiarity with Salesforce CRM, Customer Data Platforms (CDPs), and analytics tools

Preferred

Experience with Einstein AI and predictive analytics for marketing automation

Knowledge of customer journey mapping and behavioral analytics within the Salesforce ecosystem

Salesforce Marketing Cloud and Data Cloud certifications preferred

Company

David Yurman

Glassdoor3.9

David Yurman Inc. is a privately held American designer jewelry company founded by David and Sybil Yurman and headquartered in NYC.

Founded in 1980

New York, New York, USA

1001-5000 employees

http://www.davidyurman.com

H1B Sponsorship

David Yurman has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (4)

2024 (8)

2023 (7)

2022 (1)

2021 (1)