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Omnicom Media Group · 1 day ago

Planning Director - Ptarmigan

New York, United States

Full-time

Hybrid

Director/Executive

$140K/yr - $165K/yr

10+ years exp

Omnicom Media Group (OMG) is a media services division that delivers transformational experiences for consumers and clients. As the Planning Director, you will manage strategic needs for clients while collaborating with leadership to shape the agency's future and ensure client success.

Marketing & Advertising

Responsibilities

Act as the primary point of contact for high-level client relationships, understanding and advocating for their needs while continuously pushing boundaries with innovative solutions

Collaborate across teams, ensuring seamless integration of strategy and business objectives to deliver exceptional results

Drive development of media plan recommendations that comprise both tactical and high impact/custom activations to meet clients’ goals

Lead and manage reporting analysis, inclusive of key insights/takeaways and optimization recommendations, based on campaign performance

Manage and nurture development of junior staff, guiding these individuals through the fundamentals of the planning process (inclusive of developing high level strategies, partner RFP/evaluation, negotiation, tactical plan development & execution, reporting & insights, optimization, billing, etc.)

Provide oversight on campaign performance reports and collaboratively share results across teams

Develop team member frameworks to ensure each are meeting milestones for continued growth while acting as a role model to the team

Contribute to new business efforts and thought leadership content

Collaboratively participate in Team Leadership Group meetings and work-sessions

Effectively manage projects and resources, to consistently meet internal and client timelines

Have the ability to dial in and orchestrate the details, while understanding big picture strategic needs

Qualification

Integrated media planningDigital media expertiseStrategic developmentPerformance analysisClient relationship managementMultitaskingConsultative mindsetFinancial services experienceTeam collaboration

Required

Act as the primary point of contact for high-level client relationships, understanding and advocating for their needs while continuously pushing boundaries with innovative solutions

Collaborate across teams, ensuring seamless integration of strategy and business objectives to deliver exceptional results

Drive development of media plan recommendations that comprise both tactical and high impact/custom activations to meet clients' goals

Lead and manage reporting analysis, inclusive of key insights/takeaways and optimization recommendations, based on campaign performance

Provide oversight on campaign performance reports and collaboratively share results across teams

Develop team member frameworks to ensure each are meeting milestones for continued growth while acting as a role model to the team

Contribute to new business efforts and thought leadership content

Collaboratively participate in Team Leadership Group meetings and work-sessions

Effectively manage projects and resources, to consistently meet internal and client timelines

Have the ability to dial in and orchestrate the details, while understanding big picture strategic needs

Preferred

10+ years integrated media planning experience

Knowledge of 360 cross-functional media inclusive of Digital media (including Search, Social, Video, Content, Display), Print and TV/OTT, OOH, Audio

Proven ability to develop high level strategies that include implementation of new, innovative ideas that deliver results according to objectives from awareness to lead gen

Ability to analyze Digital activity and report on key performance indicators (KPIs) and metrics across variety of tactics

Proven ability to build and nurture mutually respectful, highly strategic, and productive media publisher relationships

Team player with collaborative and consultative mindset willing to challenge the status quo

Ability to multitask and thrive in fast-paced work environment while appropriately managing timelines and prioritize deliverables

Previous experience on a financial services client strongly preferred