WebFX · 1 day ago
Jr. Digital Marketing Account Executive
Harrisburg, PA
Full-time
Onsite
New Grad, Entry Level
$47K/yr - $50K/yrWebFX is a full-service digital marketing agency based in the US, recognized as one of the Best Places To Work in Pennsylvania. They are seeking a Jr. Digital Marketing Account Executive to manage client relationships, analyze performance data, and develop digital marketing strategies to drive client success.
AdvertisingContent MarketingDigital MarketingSEMSEOSocial Media MarketingWeb DesignWeb Development
Responsibilities
Work directly with a portfolio of clients as their direct point of contact at WebFX, educating them through clear communication, and helping them achieve their goals
Work to maintain our world-class client retention rate by developing and fostering long-lasting client relationships
Analyze performance data (in Google Analytics and RevenueCloudFX) and prepare monthly digital marketing campaign reports
Develop appropriate SEO strategies and action plans/optimizations based on data
Create and manage PPC (think Google Ads!) campaigns and work to ensure a positive ROI for clients
Perform research to ensure client success - think keyword research, competitor analysis, and everything in between
Devise the content strategy and outlines for our team of copywriters and manage the execution of web content based on client goals
Manage the ideation, planning, and execution efforts of CRO special projects and champion CRO best practices for clients
Perform A/B, website usability, and website conversion rate testing to determine what works best for your client and provide recommendations accordingly
Interpret web analytics, demographic data, market research, and buyer behaviors, and generate and execute strategies as they relate to findings
'Get your hands dirty’ and get into the backend of client websites to correct errors and technical issues and implement content
A Typical ‘Day in the Life’ Might Consist of: 5% analyzing clients’ competitors and making appropriate recommendations 5% creating reports for client campaigns 10% working in the backend of websites/fixing technical issues/implementing content 15% analyzing data and identifying deliverables 25% executing on SEO and PPC strategies with regular optimization 40% communicating with clients 100% pursuing your own personal best while delivering real-world impact for our clients!
Note: The Jr. Digital Marketing Account Executive is a client-facing position
Qualification
Required
A Bachelor's Degree
GPA above 3.4
Part-time/summer job/internship experience is a must
Customer service experience in any industry
Advertising/marketing agency experience
Digital marketing experience
Basic HTML experience
Google Analytics and/or analytical/research skills
Excel/Google Docs skills
Copywriting for the web
Presentation skills
You have an interest in the web and stay up-to-date on new and developing technologies
You are a professional, dependable, and independent worker with a strong work ethic
You're self-motivated, thrive on challenges, and enjoy getting things done
You have an eye for detail and dedication to high-quality work
You have an exceptional level of follow-through
You are a proactive, creative problem-solver who faces challenges with a can-do mindset
You possess excellent time/project management skills
You have solid analytical skills and a knack for making data-driven decisions
You work with a sense of urgency and can consistently meet deadlines
You are an outstanding communicator and possess strong interpersonal skills
You are a lifelong learner who loves to grow and stretch outside of your comfort zone, and are always looking to improve your skills
Benefits
Flexible Schedule (start your day between 8 and 10 am - when you do your best work!)
Pet Friendly Office
Profit Sharing
On-site cappuccino machine, Little Amps Coffee Bar (with a barista!) & Tea Bar
Enjoy surprise catered breakfasts, lunches, mid-day snacks, and more!
On-site Yoga sessions
On-site Fitness Center
150% Company Match Of Personal Charity Donations
Our #FXBuilds program is set to positively impact 10,000 people around the world by 2024 - and every individual FXer’s work directly contributes!
Supplemental Insurance
100% Company Match 401K (up to 4%)
Generous Paid Time Off
Employee Wellness Program, including a free FitBit and fitness challenges
Love to learn? You sound like an FXer! FXLearns Library with hundreds of personal and professional growth books with incentive program to boot
Humanitarian Trips
Health/Vision/Dental Coverage
New Parent Support
Casual Dress Code
Home Buyer Program
Personal Desk Fund
Green Commute Benefits
Pawternity Leave
Merit-based promotions (we promote from within, you will move up and grow here!)
Company
WebFX
WebFX provides internet marketing, SEO, web design, and development services to medium to large sized businesses.
Founded in 1997
501-1000 employees
Funding
Current Stage
Late StageTotal Funding
$6.44MKey Investors
Trilantic North America
2021-10-20Private Equity· $6.44M
Leadership Team
W
William Craig
CEO and Co-Founder
K
Karie Shearer Craig
Co-Founder
Recent News
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