Head of Growth jobs in United States
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Thesis · 3 months ago

Head of Growth

Thesis is a pioneering company in the customized nootropics industry, committed to enhancing cognitive function through innovative solutions. The Head of Growth will be responsible for developing and executing paid social campaigns aimed at driving customer acquisition, revenue growth, and brand awareness, while collaborating with cross-functional teams to align marketing objectives with business goals.

Health CarePharmaceuticalWellness

Responsibilities

Develop and implement paid social strategies across platforms such as Meta, TikTok, Google and other relevant channels to drive qualified traffic and conversions
Conduct competitive analysis, and audience segmentation to optimize campaign performance and ROI
Manage and optimize paid social campaigns, including bid management, ad copy testing, landing page optimization, and budget allocation
Analyze campaign performance metrics, generate reports, and provide insights to inform data-driven decisions and continuous optimization
Collaborate with cross-functional teams, including product, design, and analytics, to align paid social initiatives with overall marketing objectives and business goals
Stay updated on industry trends, best practices, and emerging technologies in paid social marketing to drive innovation and competitive advantage
Monitor and ensure compliance with advertising policies, regulations, and guidelines across all paid social campaigns
Identify opportunities for campaign expansion, targeting refinement, and audience segmentation to drive scalable growth and maximize ROI
Provide regular performance updates, insights, and recommendations to stakeholders, including senior management, to drive strategic decision-making
Stay abreast of competitive landscape and market trends to identify growth opportunities and potential risks

Qualification

Paid social marketingMetaTikTok proficiencyCampaign performance analysisAudience segmentationAd copywriting best practicesProject managementCommunication skillsCollaboration

Required

Bachelor's degree in Marketing, Advertising, Business, or related field
Proven experience in paid social marketing, with a track record of managing successful campaigns and driving measurable results
Strong proficiency in Meta, TikTok and other relevant tools and platforms
Solid understanding of social engine algorithms, keyword research, bidding strategies, and ad copywriting best practices
Analytical mindset with the ability to interpret data, analyze performance metrics, and generate actionable insights to optimize campaigns
Excellent communication skills, both verbal and written, with the ability to present complex ideas and data-driven recommendations to stakeholders
Strong project management skills, with the ability to prioritize tasks, manage timelines, and meet deadlines in a fast-paced environment
Collaborative team player with a passion for driving growth and innovation in digital marketing

Benefits

Competitive compensation with an exceptionally generous equity package
Competitive Health, dental, and vision plans (including a 100% covered premium plan for all 3!)
HSA, FSA and pre-tax commuter benefits for parking and transit
Ancillary benefits through Talkspace, One Medical, Kindbody, Teladoc, Classpass and more!
401k to help you plan for the future
Flexible PTO because we respect the need for work/life harmony
$100 monthly wellness stipend for your wellbeing (e.g. massage, cryotherapy, psychedelic therapy, etc.)
Unlimited (yes, unlimited) Thesis nootropics
A strong emphasis on promoting from within and personal development
A dog-friendly office located in the heart of Flatiron steps from Union Square and Madison Square Park
Hybrid work model

Company

Thesis

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Thesis offers personalized brain supplements focused on mental performance.

Funding

Current Stage
Early Stage
Total Funding
$13.63M
Key Investors
XRC Ventures
2023-05-02Series A· $8.4M
2023-04-24Seed· $5.1M
2019-09-01Pre Seed· $0.14M

Leadership Team

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Daniel Freed
Co-Founder
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Company data provided by crunchbase