Rockstar Games · 1 week ago
Marketing Manager, Live Services
Manhattan, New York, United States
Full-time
Onsite
Mid, Senior Level
$95K/yr - $115K/yr
5+ years expRockstar Games is a leader in creating world-class entertainment experiences. They are seeking a Marketing Manager to support the Live Services marketing team by acting as a liaison with internal departments and external partners, while executing global marketing campaigns for major titles like Red Dead Online and Grand Theft Auto Online.
GamingPC GamesSoftwareVideo Games
Responsibilities
Align with development on game content plans, design intention, and release strategies
Build marketing plans for Grand Theft Auto Online and Red Dead Online that support goals and priorities across the businesses, with approval from marketing leadership
Deliver marketing plans with cross-functional teams including creative services, digital marketing, advertising, communications, community, partner marketing, and analytics
Maintain asset development schedules and organize asset delivery to international marketing offices, studios, external agencies, vendors, and partners
Coordinate multiple projects to ensure timely outcomes and completion, including post-campaign measurements and findings
Be an expert on competitive live services and the overall industry landscape; ingest, prioritize, and disseminate that information to relevant publishing teams
Perform ad-hoc support for live services marketing leadership including building presentations, developing plans, briefing assets, and communicating across teams
Qualification
Required
Bachelor's degree in Business, Marketing, or a related field, or equivalent experience
5+ years experience in consumer marketing / advertising
A passion for gaming, solid understanding and curiosity about gaming trends and the Rockstar Games brand
Excellent organization, communication, and interpersonal skills
Deep knowledge and time investment across current live service titles
Proficient with project management, relaying high level goals across teams, and visual communication
Strong ability to organize and prioritize workload, handling multiple projects simultaneously
Experience with analyzing campaigns, assessing impact and presenting results
Resourceful problem solver with the skills to analyze marketing challenges and develop effective solutions
Preferred
Previous professional experience working with gaming or entertainment services
Basic Photoshop knowledge
Deep knowledge of GTA Online
Benefits
Medical
Financial
Bonus
Equity awards
Company
Rockstar Games
Rockstar Games is a multinational video game development and publishing company that provides a wide range of games.
1001-5000 employees
H1B Sponsorship
Rockstar Games has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (13)
2024 (12)
2023 (16)
2022 (9)
2021 (12)
2020 (16)
Funding
Current Stage
Late StageLeadership Team
Simon Ramsey
Senior Vice President of Communications
Josh Moskovitz
Vice President of Marketing
Recent News
techbuzzireland.com
2026-01-24
Financial Express
2026-01-22
The Express Tribune
2026-01-21
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