IPG Mediabrands · 3 weeks ago
Communications Designer (Media Planner)
New York, New York, United States
Full-time
Onsite
Entry Level
$65K/yr - $65K/yr
1+ years expMediabrands is a media and marketing solutions division of Interpublic Group, focused on reshaping the industry through impactful media strategies. As a Communications Designer, you will develop and execute digital media plans while collaborating with clients to meet their business objectives.
AdvertisingDigital MediaMarketing
Responsibilities
Contributor to impactful communications plan development to meet client needs and deliver communications idea
Attend regular client status meetings, creative statuses and maintain on-going rapport
Analyze and provide clients with research data and media/marketing information; including real-time opportunities to ensure our clients are remaining competitive
Provide communications and audience intelligence and data inputs through the application of syndicated and proprietary systems for communications design goal setting and decision making
Provide partner selection recommendation and justification designed to deliver on client KPI’s using the most sophisticated use of data and analytics, via multi-faceted, strategic partnerships, while delivering maximum strategic value and efficiency
Develop the RFPs and oversee the submission process with media partners
Develop industry and partner POV’s with Manager’s oversight
Oversee all production timelines, creative development and creative hand-offs to ensure campaign launches on time and without issue
Evaluate partner proposals, negotiate plan details, develop plan and ultimately present plan recommendations to internal stakeholders and clients
Oversee campaign implementation, optimization, and performance of campaign activities including authorizations, IO’s, budgets, creative, reporting and the billing and reconciliation process
Manage all partner specific budget allocation, optimization, media partnership programs and added value details
Qualification
Required
Experience in an integrated planning role in media, publisher/vendor, or communications discipline (digital, content)
Excellent written, verbal communication and presentation skills
Strong time-management and organizational skills
Required PC proficiency and solid working knowledge of Microsoft Office (MS Word, Excel, PowerPoint, etc.)
Preferred
1+ years of experience in a digital media planning/buying position at an advertising/media agency
Proven ability to develop and maintain strong professional relationships with clients, colleagues, and vendors
Experience analyzing data and market research
Experience delegating assignments to junior staff
Benefits
Medical and dental coverage
401(k) plans
Flex spending
Life insurance
Disability
Employee discount program
Employee stock purchase program
Paid family benefits
Discretionary time off days
Company-wide Appreciation Weeks
Wellness Days
Company
IPG Mediabrands
IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG).
10001+ employees
Funding
Current Stage
Late StageLeadership Team
Justin Wroe
Chief Executive Officer, IPG MediaBrands US
Kostas F.
CTO
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