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UNIQLO · 2 weeks ago

Associate Manager, Digital Marketing

New York, NY

Full-time

Onsite

Entry, Mid Level

$72K/yr - $78K/yr

2+ years exp

UNIQLO is looking for a hands-on Digital Marketing Associate Manager to join the Performance Marketing team. This role involves managing and optimizing digital channels, contributing to campaign performance, and reporting while collaborating closely with vendors and internal teams.

E-CommerceFashionSales

Responsibilities

Partner with Performance Manager on the coordination and management of campaigns across multiple channels and ensure program specific ROI goals are being met

Work closely with third party vendors and agencies with ongoing marketing communication and weekly calls, providing clear direction to ensure proper campaign and channel support

Become day-to-day contact for vendors or internal parties specific to campaign responsibilities

Maintain alignment to company initiatives with robust promotional and product calendar ensuring all partners are aware and providing support for key initiatives

Develop and maintain reporting on all levels of data to fully understand the business and performance optimization opportunities

Ability to translate analytic insights into actionable recommendations that improves overall performance

Develop brand-focused tactics and execute on ROI positive initiatives, tracking performance against KPI metrics

Work closely with Creative agency to brief requests and manage all coordination through asset completion

Review and provide feedback and approval on ad copy across various channels

Collaborate with cross-functional teams on various initiatives

Promote positive working relationships within the team, overall marketing/e-commerce departments, the company and the vendor community

Work closely with Manager to ensure projects and tasks are completed successfully

Ability to communicate owned areas of campaigns, both orally and in writing

Stay up to date with industry trends

Qualification

Digital marketing experienceAnalytical skillsReporting toolsCommunication skillsOrganizational skillsMath proficiencyContent asset managementExcelPowerPointDigital platformsCollaboration skillsAdaptability