Peak Design · 4 months ago
Social Media Manager and Content Creator
Peak Design is a company dedicated to creating happy, meaningful lives for its employees while making meticulously-engineered gear for detail-obsessed individuals. They are seeking a Social Media Manager and Content Creator to engage with their community, manage social media channels, and drive content strategy while collaborating with an in-house production team.
Design
Responsibilities
Engage with our community via social platforms, emails, and at our retail stores
Edit and repurpose existing long-form content for social
Curate UGC content from ambassadors, other creators, and customers
Become an expert on Peak Design gear and the market in which it exists
Develop and refine our strategy for posting and sharing content
Foster Ambassador and Influencer relationships and be their point of contact for Peak Design
Produce organic content that highlights our designs and their designers, our environmental social initiatives and employer brand
Collaborate with rest of production team to align on shoot schedules, content priorities, and creative direction
Qualification
Required
3+ years of experience running high-profile brand/personal social channels as a full-time job
Deep familiarity with Instagram, TikTok, Youtube, Reddit, LinkedIn, and Facebook
Currently living in SF Bay Area and able to work full-time from our (gorgeous) office / production studio in the SF Dogpatch neighborhood
Masterfully witty & personable copywriter in short and long forms
Deep experience with day-to-day social media management, preferably with high-profile brands or people
Deep understanding of all major social media channels and ability to tailor a well-thought-out content strategy for each
Experience establishing social media calendars, goals, analysis & reporting on performance
Excellent content curator with an innate eye for what does and does not fit a brand's aesthetic
Ability to concept/write/produce content, both by yourself and with the help of our photo, video, and graphic teams
Experience working with influencers in order to nurture partnerships
Familiar with Adobe creative suite, Figma, and other creative software
Some combination of the following creative skills: Ability to shoot/edit funny, engaging short-form video reels, Ability to edit existing videos from our content library to be better formatted for social media use (reels, shorts, etc), TikTok fluency - familiar with TikTok creative tools and trends, Product lifestyle photography, Graphic design, Digital illustration, Motion graphics
A passion for building brand, fostering community, and pushing the limits of the good a for-profit company can do
Preferred
Familiarity with productivity tools such as Asana, Airtable, Notion
Experience with email/SMS platforms like Klaviyo
An interest in emerging digital platforms where new kinds of storytelling are possible
Prior experience in the photo and video equipment industry, outdoor recreation, travel gear, and/or powersports
Company
Peak Design
Peak Design makes award-winning bags, camera accessories, and an ecosystem of rugged phone mounts.
Funding
Current Stage
Growth StageLeadership Team
Recent News
2023-05-28
2023-05-23
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