UNIQLO · 1 week ago
Director of Digital Marketing
NYC Metro Area
Full-time
Hybrid
Director/Executive
$165K/yr - $213K/yr
8+ years expUNIQLO is a company that embodies Japanese values of simplicity and quality in its apparel. They are seeking a Director of Digital Marketing to develop and optimize digital marketing strategies aimed at driving brand awareness and revenue for Uniqlo E-Commerce and stores.
E-CommerceFashionSales
Responsibilities
Oversee full-funnel marketing strategy to drive brand awareness and revenue growth through expansion into new marketing channels and improvement of existing marketing efforts
Own the digital media budget and be responsible for all digital marketing KPIs. Lead measurement strategy to guide marketing investment
Lead and grow the digital marketing teams, and provide structure, process, and standards for these teams to ensure success
Own all agency and vendor relationships related to Digital Marketing
Partner cross-functionally with Site, Creative, Merchandising, Operations, and Finance to inform marketing strategy
Develop reporting and insights to be shared at the Board and Executive team level
Own headcount planning for the Digital Marketing team and identify any gaps and opportunities to fill them
Coordinate with key internal stakeholders including global headquarters and local brand/product/retail marketing teams, merchandising team, store operation teams to get program buy in and align on key acquisition & revenue goals
Other related duties to be assigned by direct supervisor
Frequent in person collaboration
Qualification
Required
8-12 years digital marketing experience in the retail industry, with demonstrated success delivering multi-channel campaigns
Expertise leading in-house performance marketing, with a focus on both profitability and growth
Proven track record of owning large marketing budgets with experience optimizing the marketing mix for efficiency
Deep understanding of the U.S. consumer's media behavior, industry benchmarks and best practices
Experience building both scalable acquisition strategies and retention strategies
Proven ability to communicate and influence executive management and partners, inclusive of Google, Meta, Tiktok and agency partners
An effective communicator, collaborator, and problem solver
Benefits
Bonus eligible
Company
UNIQLO
UNIQLO Co is an online store that sells women’s, men’s, and kids’ clothing and accessories.
10001+ employees
Funding
Current Stage
Late StageLeadership Team
Domenica Gonzalez
Human Resources Business Partner
Princess Augustin
Human Resources Business Partner
Recent News
2026-01-24
2026-01-22
2026-01-14
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