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Certified Angus Beef ® · 5 months ago

Advertising Copywriter

Wooster, Ohio, United States

Full-time

Onsite

New Grad, Entry Level

Certified Angus Beef ® is seeking an Advertising Copywriter who is passionate about creating compelling content that connects with audiences. This role involves crafting persuasive copy for various digital and print marketing channels, collaborating with creative teams, and ensuring brand consistency across all communications.

HospitalityMarketingRetail

Responsibilities

Create compelling and original concepts and copy for online and print advertisements, email campaigns, websites, social media posts, blog posts, and product launches

Translate marketing briefs into impactful messaging across customer touchpoints

Refine and maintain brand voice and tone across formats and audiences, ensuring consistency in all written deliverables

Partner with designers, art directors, and strategists to concept and execute campaigns

Edit, proofread, deliverables before final production, ensuring accuracy and quality

Contribute to brainstorms and messaging workshops to develop innovative campaign ideas

Research and understand client needs, target audiences, and industry trends to create relevant and effective copy

Create copy concepts and final deliverables to share with internal research teams for testing and learning

Qualification

CopywritingConceptual thinkingMarketing principlesGoogle DocsCreative problem-solvingCommunication skillsPresentation skillsCollaboration

Required

Bachelor's degree in Marketing, Communications, Journalism, English, or a related field

Proven experience as a copywriter, preferably in an advertising agency setting

Must provide a portfolio link of writing samples in different forms of digital, print, broadcast, spoken word, long form and short form examples would be appreciated

Excellent writing, editing, and proofreading skills, with a keen eye for detail

Ability to adapt writing style and tone to suit various brands, audiences, and all platforms

Strong conceptual thinking and creative problem-solving abilities

Ability to work independently and collaboratively to help elevate the thinking and building on all forms of communication

Strong communication and presentation skills

Familiarity with marketing and advertising principles

Proficiency in relevant software and tools (e.g., Google Docs, project management software)

Ability and willingness to support additional writing needs for additional teams such as PR, Training, Speech Writing, etc