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Sweetwater · 3 hours ago

Content Creator - Home & Consumer Audio

Fort Wayne, IN

Full-time

Onsite

Mid Level

Sweetwater is the nation’s number one online retailer of music instruments and pro audio gear, seeking a passionate Home Audio & Consumer Electronics Content Creator to join their content team. The role involves creating engaging articles, product demos, and tutorial videos while connecting with industry professionals and educating customers about audio products.

Music

Responsibilities

Plan, create, and execute articles, product demos, and tutorial videos, including creating outlines and scripts, proofing, chaptering, and engaging in other aspects of video creation

Connect with and build relationships with manufacturers, content creators, and individuals within the industry and the community to create fun, exciting, and engaging content

Collaborate and consult with Sweetwater’s in-house marketing professionals to develop content strategies to reach our broad audience of consumers

Provide an expert-level voice to educate Sweetwater’s customers on a vast range of home audio, prosumer, and consumer electronics products and topics

Stay up on current industry trends

Create social media content, serve as a resource to the Sweetwater team, and more

Qualification

Video productionHome audio expertiseContent creationTechnical proficiencySocial media contentMusic knowledgeAnalytics understandingCommunication skillsWriting skillsOrganization skills

Required

Must be extremely comfortable on camera and able to express genuine excitement about a wide variety of home audio, prosumer, and consumer electronics

Understanding of and the ability to perform all production processes, as well as mix audio, shoot, and edit

A high level of organization and attention to detail, the self-discipline to hit deadlines, the ability to absorb and distill technical information quickly, outstanding communication skills, and a team-oriented approach

Technical proficiency in home audio and studio setups

Deep, wide-ranging knowledge across many categories of music and audio technology hardware and software

Extensive high-level experience in home audio, prosumer, and consumer electronics to lend instant credibility when demonstrating products and creating tutorials

Experience in short-form social and long-form content, as well as podcasting, livestreaming, and article writing

Understanding of content-related data points and the ability to adjust content approach based on feedback, direction, and analytics

Prior experience appearing in product or educational videos is a huge plus, as are well-developed writing skills

A hard requirement of this job is to send a video sample/portfolio of previously completed work. We'd like to see a video that's no more than five minutes long that includes you playing and/or demonstrating a product, describing its features and benefits, and communicating why it's something our customers would find compelling