Tinuiti · 5 months ago
Innovation & Growth Senior Director, Commerce Operations
United States
Full-time
Remote
Senior Level, Lead/Staff, Director/Executive
$160K/yr - $180K/yr
8+ years expTinuiti is the largest independent performance marketing firm, specializing in digital media management. The Senior Director, Commerce Operations, Innovation & Growth will be responsible for driving strategic growth, optimizing operational efficiency, and providing thought leadership in e-commerce and retail operations.
AdvertisingAffiliate MarketingAnalyticsCRMEmail MarketingMobileSearch EngineSEMSEOSocial Media Advertising
Responsibilities
Collaborate with Sales, Marketing, and Partnerships teams to develop strategic positioning and content that accelerates service adoption, including, but not limited to, industry opinions, topical one-sheeters, partner and vendor overviews, developing unique selling propositions of Tinuiti Commerce Operations, and external thought leadership multimedia content for our newsletter, webinars, blog et al
Represent Commerce Operations in high value new business pitches and audits, providing expert-level solution support to drive client acquisition and expansion
Support internal audit program with support of platform SME’s and Delivery Leaders, to ensure that current clients are always on the cutting edge with fresh strategy perspective
Partner with vertical leads (Softlines, Hardlines, CPG, Beauty) to deliver tailored operational strategies that reflect the nuances of each product category
Guide client teams through complex issues such as item suppression, vendor negotiations, new product launches, and catalog troubleshooting with empathy and precision
Build a high-touch service culture through close collaboration with media, creative, and strategy teams to align efforts across the full commerce journey
Manage and strengthen retailer platform relationships—especially Amazon—through strategic participation in Alphas/Betas, proactive promotion planning, and vendor collaboration
Act as the escalation point and solution architect for operational issues across Vendor Central and Seller Central
Stay informed of retail platform policy changes, ensuring compliance and driving knowledge dissemination across teams and clients
Lead initiatives to optimize client storefronts, PDPs, and merchandising strategies, incorporating SEO, A+ content, Brand Store optimization, and back-end catalog integrity, evaluating and selecting vendor partnerships to provide best in class support
Work closely with commerce media teams to align operational readiness guidelines with advertising and promotional planning
Spearhead Walmart and TikTok Shop expansion in collaboration with the Media and Social Innovation & Growth Lead, Commerce, Shared Services, and platform SMEs
Oversee the end-to-end retail workflow structure from catalog setup to fulfillment optimization ensuring efficient, cost-effective delivery and strong compliance with platform requirements
Architect and collaborate on operational strategies for inventory planning, order management, and profitability analysis to proactively solve challenges in retail execution, transitioning historical ways of working to re-imagined processes using 3rd party vendors and AI tools
Standardize and implement operating procedures, leveraging automation and tech enablement to drive efficiencies and performance at scale, utilizing existing resources in the DOC and making recommendations for new partnerships and vendors
Represent the company at industry events, conferences, and thought leadership panels to reinforce brand positioning
Work cross-functionally with Solution Champions and Client Operations teams to refine processes and drive operational efficiency
Lead and mentor teams in adopting and implementing strategies tailored to client needs
Develop frameworks for innovation measurement, tracking adoption, impact, and effectiveness of new solutions
Define and lead the long-term operational vision in alignment with Tinuiti’s broader Connected Commerce strategy
Serve as a strategic thought partner to executive leadership and client stakeholders, advising on business models (1P vs. 3P), profitability levers, and Amazon retail dynamics
Support net-new brands and established sellers by crafting go-to-market operations strategies that are data-driven and scalable across verticals
Qualification
Required
8+ years of experience in ecommerce or retail operations, including 3+ years in a senior leadership role
Strong expertise in Amazon Retail (Vendor Central and Seller Central), marketplace strategy, and digital commerce operations
Experience in working with cross-functional teams and client-facing programs
Demonstrated ability to design and scale systems, processes, and workflows across a large portfolio of clients
Data literacy and familiarity with retail analytics platforms, content tools, revenue recovery, PIM and order management systems like Pacvue, Skai, CommerceIQ, Merchant Spring, Carbon6, Dimetyd, Helium10, Keepa, Analytic Index, Stackline, Profitero (or internal proprietary tools of similar functionality)
Track record of serving as a SME with strong knowledge of best practices and industry developments
Proven ability to lead teams, influence stakeholders, and drive adoption of cutting-edge strategies
Excellent communication skills and the ability to present complex ideas clearly and persuasively
Benefits
Unlimited PTO: At Tinuiti, we believe you deserve time to rest and enjoy life unplugged from your devices. When you take time for yourselves, you’re able to bring your best self to work. That’s why we prioritize flexibility, a fully remote environment, and offer unlimited paid time off.
Healthcare: Medical, Dental, Vision, Life & Disability, Flex Spending Accounts
Retirement: Match up to 4% of your contributions at 100% with immediate vesting
Perks and Wellness: Fringe, Forma, Thankful giving, Equity
Learning and Development: Mentor program and more
Company
Tinuiti
Tinuiti is a data-driven digital marketing agency specializing in full-service online marketing.
1001-5000 employees
H1B Sponsorship
Tinuiti has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (2)
2024 (1)
2023 (2)
2022 (5)
2021 (3)
2020 (2)
Funding
Current Stage
Late StageTotal Funding
unknownKey Investors
Antares
2020-12-02Acquired
2019-08-22Debt Financing
Leadership Team
Zach Morrison
Chief Executive Officer
Justin Manus
CTO
Recent News
Media Post
2025-12-04
Company data provided by crunchbase