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Medscape · 5 months ago

Product Manager, Analytics & Insights

Madison, Wisconsin

Full-time

Onsite

Mid Level

$108K/yr - $125K/yr

3+ years exp

Medscape is a leading provider of healthcare information, and they are seeking a Product Manager to lead the planning, development, launch, and marketing of new products and significant enhancements. This role will focus on expanding product analytics and insights across healthcare and marketing data sets, particularly in patient education insights.

BiotechnologyHealth CareMedicalPrimary and Urgent Care

Responsibilities

Leads the discovery process and market research regarding product and customer requirements

Defines the product vision

Collaborates with stakeholders to develop revenue and customer satisfaction forecasts

Completes the return on investment analysis for product

Manages the entire product development life cycle for both new products and enhancements to existing products

Creates, maintains, and manages the product road map

Ensures all stakeholders understand and support product requirements and specifications

Defines all points of integration with third party systems

Collaborates with stakeholders during sprints, development, and testing

Partners with marketing to define the go-to-market strategy

Assists with defining product positioning, target markets, and messaging of key product features and benefits

Serves as the product evangelist for internal and external stakeholders and clients

Serves as subject matter expert on product, product usage, and anticipated benefits

Assists with training and mentoring Product Managers

Stays informed on emerging trends and technologies in the market

Provides thought leadership on product design, utilization, and effectiveness to stakeholders across the company

Defines, monitors, and analyzes product performance data to continually improve products, utilization, and infrastructure

Qualification

Product ManagementData AnalyticsAgileAI ProficiencyHealthcare RegulationsMarketing RegulationsCoaching SkillsCommunication SkillsTime Management

Required

Minimum of 3 years of experience in product development, product launches, Agile, and product management preferred

Minimum of 3 years of experience in data analytics with product content utilization, marketing and/or healthcare claims data

Minimum of a Bachelor's degree or equivalent experience, in Business, Marketing or Software Engineering

Proficiency in utilizing AI to produce insights, visualizations and documentation

Proficiency in the healthcare and privacy domain, regulations, and associated software, applications, and architecture (HIPAA, GDPR, etc)

Proficiency in the marketing domain, regulations, and associated software, applications, and architecture

Ability to analyze product performance and market data then develop recommendations and improvements to products and infrastructure

Ability to set priorities and manage time to complete tasks and meet deadlines

Ability to communicate detailed, persuasive information to all stakeholders - verbally or in writing

Ability to adhere to strict design principles and policies

Ability to translate ideas and customer input into creative products and solutions

Ability to coach and train co-workers on policies, processes, and best practices

Benefits

Health Insurance (medical, dental, and vision coverage)

Paid Time Off (including vacation, sick leave, and flexible holiday days)

401(k) Retirement Plan with employer matching

Life and Disability Insurance

Employee Assistance Program (EAP)

Commuter and/or Transit Benefits (if applicable)

Company

Medscape

Medscape provides integrated medical information and educational tools online for primary care physicians and health care professionals. It is a sub-organization of WebMD.

Founded in 1996

New York, New York, USA

501-1000 employees