Email Marketing Manager jobs in United States
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USA Vein Clinics, Vascular, Fibroid and Oncology Centers · 5 months ago

Email Marketing Manager

USA Vein Clinics is the nation's largest network of outpatient vein, fibroid, vascular, and prostate centers, dedicated to delivering life-changing, minimally invasive care. They are seeking an Email Marketing Manager who will utilize creative and analytical skills to manage email marketing campaigns, focusing on customer acquisition and retention while collaborating with various teams to optimize results.

Health Care

Responsibilities

Writing email copy, managing our email database, designing email newsletters, and more
You will be measured on targets for both new customer acquisition and customer retention
You will work closely with Director of CRO and collaborate with marketing teams to identify a target audience and report on results of various email marketing campaigns
Design and implement email marketing campaigns
This includes (but is not limited to) developing copy, subject lines, designing email templates, building email lists and more
Manage and report on email marketing campaigns and results; use results to determine ROI, make suggestions for improvements and establish best practices
Perform A/B tests on elements such as subject line, CTA, layout and content
Ensure prompt, accurate and error-free communication to build loyal relationships and minimize unsubscribes
Work closely with sales and marketing teams to identify our target email audience, grow our email database and create email sequences
Structure communications for both inbound and outbound leads to optimize KPIs while maintaining overall program performance metrics like deliverability and unsubscribe rates
Work with leadership to determine goals; report on bottom lines generated from email marketing efforts
Maintain email database health on a regular basis

Qualification

Email marketing experienceCRMMarketing automationList buildingSegmentationA/B TestingHTML/CSSCommunicationDetail orientedCritical thinkingGrowth mindset

Required

4+ years of hands-on email marketing experience, preferably at a healthcare company
Strong understanding of email marketing best practices and analytics
Hands-on experience working with CRM and marketing automation technologies
Experience with list building, list segmentation and best practices with list management
Ability to track, measure and report on results of email marketing campaigns to determine ROI
Proven work experience in growing, engaging with, and analyzing the performance of a large email marketing database
Deep understanding of analytics with a proven track record of using data to drive decisions
Experience using Google Analytics, HTML/CSS, A/B Testing, and other CMS
Excellent communication skills both written and verbal
Must be detail oriented, organized and exhibit critical thinking ability
You have experience with HTML and/or Sequel
You have examples or a portfolio ready to share
You have growth mindset and Love to learn

Benefits

Health
Dental
Vision
401k

Company

USA Vein Clinics, Vascular, Fibroid and Oncology Centers

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USA Clinics Group is an integrated ambulatory healthcare system that provides patient-centered health services at over 160 outpatient clinics across the United States.

Funding

Current Stage
Growth Stage

Leadership Team

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Chuck Stich
Chief Financial Officer
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Company data provided by crunchbase