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The E.W. Scripps Company · 5 months ago

Account Executive, Programmatic

New York, NY

Full-time

Onsite

Mid, Senior Level

$170K/yr - $190K/yr

5+ years exp

The E.W. Scripps Company is a diversified media company focused on creating a better-informed world. They are seeking a dynamic and results-driven Account Executive to join their Programmatic Video and Connected TV sales team, responsible for driving revenue growth by acquiring new clients and managing existing accounts while delivering exceptional service to ensure client satisfaction and retention.

AdvertisingDigital MediaJournalismMedia and Entertainment

Responsibilities

Develop and maintain valuable relationships with national agencies and advertisers

Identify, prospect, and onboard new clients in the programmatic video and CTV space

Build strong client relationships by understanding their needs and providing tailored advertising solutions

Develop and execute sales strategies to achieve revenue targets

Collaborate with internal teams to ensure seamless campaign execution across Scripps' digital portfolio

Work closely with marketing, product, and operations teams to align on client objectives

Use analytics to provide insights and recommendations, demonstrating campaign effectiveness

Stay informed about industry trends, competitor activities, and new technologies

Ensure clients receive the highest level of customer care

Qualification

Programmatic advertisingSales strategiesClient relationship managementData analysisAdvertising analytics toolsCRM softwareCommunication skillsNegotiation skillsPresentation skillsSelf-motivationFast-paced environment

Required

BS/BA in related discipline preferred or equivalent years of experience

Generally 5+ years of experience in related field preferred

Strong understanding of programmatic advertising technologies, platforms and best practices

Proven track record of meeting or exceeding sales targets

Self-motivation with a strong sense of initiative

Excellent communication, negotiation, and presentation skills

Strong agency relations, including in-house agency trade desks and programmatic buyers

Experience with multiple programmatic buying platforms

Ability to work in a fast-paced environment responding to multiple customer demands

Data analysis skills to translate insights into actionable results

Familiarity with advertising analytics tools and CRM software

Benefits

A career path to grow your professional experiences

Full medical, dental and vision benefits, as well as certain other health and wellness benefits

Retirement savings plan with company match

Other key company benefits include disability accident insurance, hospital indemnity, critical illness, life insurance, AD&D, ID protection, pet discount program, and employee assistance program. More details about timing and conditions of benefits eligibility and other plan terms and conditions will be provided upon hire.