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Hankook Tire America Corp. · 5 months ago

Sales Price & Program Analyst

Nashville, TN

Full-time

Onsite

Mid Level

3+ years exp

Hankook Tire America Corp is seeking a Sales Price & Program Analyst who will deliver actionable insights through detailed analysis of sales performance and market trends. This role supports pricing strategy and program development by identifying opportunities and guiding data-driven decisions to align pricing and promotions with business objectives.

Automotive

Responsibilities

Monitor competitor pricing across the market to identify trends, threats, and opportunities

Support pricing adjustments by understanding internal pricing structures, collaborating with stakeholders, and executing changes with accuracy and timeliness

Analyze competitor programs such as incentives, volume bonuses, and pricing promotions to assess their impact on customer behavior and market share

Conduct end-of-year evaluations of program effectiveness using data-driven analysis, and present recommendations for program modifications, renewals, or discontinuations

Maintain documentation of competitive intelligence findings, program performance metrics, and pricing actions for reporting and future reference

Analyze internal sales data and market trends to recommend products, support rates, and promotion types that align with strategic goals

Monitor competitor promotions to identify market benchmarks and opportunities for differentiation

Collaborate with the pricing and program manager and other stakeholders to provide data-driven insights that inform promotional decisions and support alignment with broader sales initiatives