Okta · 2 weeks ago
Staff Product Marketing Manager, Auth0 Solutions
Chicago, IL
Full-time
Hybrid
Lead/Staff
$147K/yr - $221K/yr
8+ years expOkta is The World’s Identity Company, providing secure access and authentication solutions. The Staff Product Marketing Manager will lead the go-to-market strategy for the Auth0 Platform, collaborating with cross-functional teams to drive awareness, adoption, and revenue.
CRMEnterprise SoftwareIdentity ManagementIT InfrastructureManagement Information SystemsSoftwareWeb Development
Responsibilities
Develop and execute go-to-market strategies for Auth0, aligning with overall business goals
Develop strategies that address both business decision makers and technical audiences, including developers, architects, and CTOs
Lead cross-functional teams, including product, sales, customer success, enablement and marketing, to ensure cohesive execution
Craft compelling persona-oriented, solution messaging that resonates with target audiences, including customers, partners, and internal teams
Differentiate Auth0 in the market by emphasizing unique value propositions and business outcomes
Tailor messaging to resonate with technical audiences, including developer communities and platform owners
Conduct market research including input gathering across the org (e.g. win/loss, campaign performance, field interviews) to identify trends, customer needs, and growth opportunities
Act as the voice of the customer to inform product development, solution packaging and marketing strategies
Partner with enablement to ensure a consistent enablement cadence
Create and deliver sales enablement materials such as presentations, and training sessions to empower sales teams
Partner with customer success teams to ensure alignment on messaging across customer success stories
Partner with demand generation teams to create targeted campaigns that are aligned with messaging
Develop content for global campaign webinars, events, whitepapers, case studies, and other marketing assets
Partner with DevRel and platform PMMs to support outreach in developer ecosystems (e.g., SDK adoption, API usage, open-source engagement)
Represent Okta as a subject matter expert in webinars, customer meetings, industry events, and other public forums
Build strong relationships with analysts and media to enhance Okta’s position in the market
Define and track key performance indicators (KPIs) to measure the success of marketing initiatives e.g. pitchbook utilization/feedback score, campaign performance, etc
Continuously optimize strategies based on data and feedback
Qualification
Required
8+ years of product marketing experience, preferably in enterprise software, SaaS, or cybersecurity
Proven track record of developing and executing go-to-market strategies that drive measurable business results
Exceptional storytelling skills with the ability to simplify complex topics into clear and impactful messages
Strong analytical mindset with the ability to use data to inform decisions and measure success
Excellent collaboration and interpersonal skills, with the ability to influence and work effectively across teams and levels
Strong writing and presentation skills for both internal and external audiences
Familiarity with identity and access management, security solutions, or enterprise IT
Deep understanding of market dynamics, buyer personas, and competitive landscapes
Bachelor's degree in marketing, business, or a related field
Preferred
Developer marketing experience strongly preferred
Experience marketing to developers or technical audiences with understanding of developer tools, APIs, SDKs, and community engagement, highly preferred
MBA preferred but not required
Benefits
Health, dental and vision insurance
401(k)
Flexible spending account
Paid leave (including PTO and parental leave)
Equity (where applicable)
Bonus
Health, dental, and vision insurance
RRSP with a match
Healthcare spending
Telemedicine
Paid leave (including PTO and parental leave)
Company
Okta
Okta is a management platform that secures critical resources from cloud to ground for workforce and customers.
5001-10000 employees
H1B Sponsorship
Okta has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (117)
2024 (133)
2023 (108)
2022 (201)
2021 (142)
2020 (120)
Funding
Current Stage
Public CompanyTotal Funding
$1.23BKey Investors
Sequoia CapitalAndreessen Horowitz
2020-06-08Post Ipo Equity· $1B
2017-04-06IPO
2017-03-30Secondary Market
Leadership Team
Todd McKinnon
CEO & Co-Founder
Frederic Kerrest
Vice-Chairman & Co-Founder
Recent News
2026-01-18
BiometricUpdate.com
2026-01-16
Company data provided by crunchbase