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Fitmate Coach · 5 months ago

Partnerships Growth Lead

Palo Alto, CA

Full-time

Onsite

Mid Level

$90K/yr - $140K/yr

Fitmate Coach is a company focused on providing motivational coaching to help individuals maintain their health plans through a blend of human coaches and generative AI. They are seeking a Partnerships Growth Lead to drive email and outreach growth marketing and manage organic channels and content strategy to scale their client base in the medical and health space.

Health Care

Growth Opportunities

Responsibilities

Drive Email & Outreach Growth Marketing: Lead our outbound lead generation efforts. You'll design, execute, and iterate on SDR-style email campaigns to engage potential partners and targeted consumer audiences, including direct phone outreach where optimal

Manage Organic Channels & Content Strategy: Curate and publish compelling content across social media and lifecycle marketing that educates, inspires, and converts—while strengthening Fitmate's authentic voice. You'll also help craft thought leadership pieces that highlight our unique point of view, drawing on insights from our coaching data to tell powerful, credible stories that resonate with both consumers and partners

Qualification

Cold outreachOrganic content generationEmail outreach toolsAI integration in workflowsCompelling messaging

Required

Hands-on experience with cold outreach (email, linkedin etc.) - with a strong track record of generating interest across partners/B2B leads, ideally in a digital health context

Experience with organic content generation - ability to compelling express the company's value on social for B2B prospects

Excel with email outreach tools like Instantly and Linkedin outreach tools like MeetAlfred

Experience integrating AI in workflows in order to work at scale whilst keeping outreach highly personalized

Understand how to communicate with leads, with a talent for writing compelling messaging that makes people feel seen and understood—whether it's a blog post, or an onboarding email. You're able to deeply understand and express what makes Fitmate's blend of tech and human coaching unique—and make others believe in it too