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James & James · 5 months ago

General Manager, Designer Trade

United States

Full-time

Remote

Senior Level

7+ years exp

James & James is seeking a results-driven General Manager, Designer Trade to lead the growth and strategic engagement of their interior designer customer segment. This pivotal role will focus on expanding market share among U.S. interior designers and increasing designer-related revenue, while building strong relationships and influencing marketing strategies.

E-CommerceFurnitureHome Decor

Responsibilities

Increase sales penetration within the U.S. Interior Designer Market, achieving targeted growth in designer revenue share

Cultivate relationships with large-scale interior design firms in key markets such as Dallas, Houston, Nashville, Atlanta, NWA/Little Rock, and Kansas City

Act as the primary sales contact for both prospective and existing designer trade clients

Coordinate with key ASID chapters and design organizations to elevate brand awareness and drive new business

Conceptualize and execute local pop-up events in strategic design markets to showcase product offerings and build community engagement

Identify and pursue new engagement opportunities to establish James & James as a trusted designer partner

Collaborate with internal teams to shape and guide the marketing strategy targeting designers

Advise marketing team on new trade-specific advertising campaigns, email communications, catalogs, look-books and other sales materials

Assist in the merchandising and positioning of new products for the designer community

Oversee and support the existing Customer Experience team dedicated to the designer trade segment and build out the team as needed to accommodate growth

Provide leadership and guidance to ensure a high-touch, personalized service experience for trade customers

Work closely with production, design, and logistics teams to align customer needs with manufacturing capabilities

Lead the optimization of a trade-specific website, ensuring user-friendly functionality and exclusive offerings for designers

Contribute to the product development process, offering insights on trends, pricing, and designer needs to influence product roadmap decisions

Leverage Martech tools (e.g., CRM, automation platforms, analytics tools to track engagement, measure ROI, and optimize outreach

Qualification

Business DevelopmentTrade SalesMarketing StrategyInterior Design KnowledgeCustomer Experience ManagementMartech PlatformsCommunicationNegotiation SkillsRelationship Building