Marriott International · 5 months ago
Senior Director, Marketing, Marriott Media
Bethesda, MD
Full-time
Onsite
Senior Level, Lead/Staff, Director/Executive
$147K/yr - $215K/yr
10+ years expMarriott International, Inc. is the world’s largest hotel company, and they are seeking a Senior Director of Marketing for Marriott Media. This role is responsible for driving integrated marketing strategies, overseeing marketing campaigns, and managing public relations to position Marriott Media as a leading commerce media network in the hospitality industry.
FashionHospitalityMusic
Responsibilities
Develop and execute on MARRIOTT MEDIA’s integrated marketing strategy to elevate brand positioning, increase awareness, and drive industry engagement
Define MARRIOTT MEDIA’s external positioning, messaging, and value proposition in collaboration with key internal stakeholders
Cultivate visibility opportunities for MARRIOTT MEDIA leadership, including speaking engagements and byline articles
Oversee and manage a team of Marketing and Creative Associates and Experiential Activations Associates, as well as external agency partners
Develop and execute multi-channel marketing campaigns across digital, social, experiential, and content channels
Partner with Marriott Global PR team and external PR agencies to raise awareness of key MARRIOTT MEDIA initiatives, partnerships and achievements
Represent MARRIOTT MEDIA at industry conferences, trade shows, events, and other media opportunities
Lead event marketing and experiential activations, ensuring memorable, on-brand experiences that support MARRIOTT MEDIA’s business objectives
Monitor and analyze marketing metrics, applying data-driven insights to refine messaging, optimize across channels, and drive ROI
Collaborate with cross-discipline teams to enable cohesive and effective global MARRIOTT MEDIA marketing initiatives
Develop and maintain effective relationships with both internal and external stakeholders across the organization. Foster a positive climate to build effective teams that are committed to organizational goals and initiatives
Update stakeholders on key initiative wins and opportunities, respond to concerns, and solicit feedback. Engage leadership to develop and execute action plans to address gaps
Work with teams to develop an operational strategy that is aligned with the brand’s business strategy and leads its execution
Review and audit expenses
Review reports and financial statements to determine performance against budget
Monitor performance against revenue goals
Interview and hire employees
Promote fair and equitable treatment of employees
Facilitate regular, ongoing communication in department (e.g., staff meetings)
Foster employee commitment to providing excellent service, participate in daily stand-up meetings and model desired service behaviors in all interactions with customer and employees
Incorporate customer satisfaction as a component of staff/operations meetings with an emphasis on generating innovative ways to continually improve results
Set goals and expectations for direct reports using the performance review process and holds staff accountable for performance goals
Solicit employee feedback
Utilize an 'open door policy' and reviews employee satisfaction results to identify and address employee problems or concerns
Promote adherence to policies consistently, follows disciplinary procedures and documents items according to Standard and Local Operating Procedures (SOPs and LSOPs) and supports the Peer Review Process
Conduct annual performance appraisal with direct reports according to Standard Operating Procedures
Champion change to ensure brand and regional business initiatives are implemented and communicate follow-up actions to team as necessary
Identify talents of direct reports and their teams and assist with their growth and development plans
Qualification
Required
Bachelor's degree in Marketing, Communications, Public Relations, or a related field
Ten or more years of experience in hospitality, travel, media, advertising technology, marketing, public relations, brand communications, or related field
Proven track record of developing and executing high-impact, multi-channel marketing strategies
Proven ability to build brands, lead teams, and create culturally resonant marketing programs
Deep knowledge of digital marketing strategies
Preferred
Master's degree in Marketing, Communications, Public Relations, or a related field
Experience working with or within media networks and advertising platforms
Demonstrated expertise in storytelling and content development including creative ideation and development
Experience representing brands at industry events and conferences
Excellent communication, presentation, and cross-functional leadership skills
Benefits
Bonus program
Comprehensive health care benefits
401(k) plan with up to 5% company match
Employee stock purchase plan at 15% discount
Accrued paid time off (including sick leave where applicable)
Life insurance
Group disability insurance
Travel discounts
Adoption assistance
Paid parental leave
Health savings account (except for positions based out of or performed in Hawaii)
Flexible spending accounts
Tuition assistance
Pre-tax commuter benefits
Other life and work wellness benefits
May include other incentives such as stock awards and deferred compensation plans
Company
Marriott International
Marriott International, Inc.
10001+ employees
H1B Sponsorship
Marriott International has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (101)
2024 (84)
2023 (97)
2022 (77)
2021 (37)
2020 (58)
Funding
Current Stage
Late StageLeadership Team
Anthony Capuano
Chief Executive Officer
Naveen Manga
Global Chief Technology Officer
Recent News
IndiaTimes
2025-11-12
2025-11-09
Company data provided by crunchbase