SmartFinancial · 5 months ago
B2B Social Media Brand Manager
Newport Beach, CA
Full-time
Hybrid
Mid Level
$80K/yr - $125K/yrSmartFinancial is a leading insurance marketplace dedicated to empowering insurance agents with cutting-edge technology. The B2B Social Media Brand Manager will develop and execute marketing strategies, create compelling content for B2B audiences, and collaborate with sales teams to drive revenue growth.
E-CommerceInsuranceInsurTechPrice Comparison
Responsibilities
Lead the development and implementation of comprehensive marketing strategies to attract and retain Insurance Agency/Carrier clients
Define target audiences, positioning, messaging, and channel selection
Create compelling content tailored to B2B audiences, including whitepapers, case studies, blog posts, webinars, client success stories, and more
Distribute content through appropriate channels to drive engagement, with a focus on LinkedIn and Facebook
Work closely with the sales and account management teams to align marketing efforts with sales objectives
Provide sales enablement materials and support to drive revenue growth
Ensure consistent messaging and branding across all marketing channels and materials
Uphold brand standards and guidelines in all communications
Track key performance metrics and analyze the effectiveness of marketing campaigns
Prepare regular reports to communicate results and insights to stakeholders
Qualification
Required
Proven experience in video production, including basic editing and producing podcasts or similar media projects
Strong storytelling skills, with an ability to weave complex ideas into engaging narratives
Excellent organizational and project management skills, capable of meeting tight deadlines and managing multiple tasks simultaneously
Proficient with modern production & distribution software and social media platforms, with an emphasis on YouTube and LinkedIn
Proven experience in B2B marketing
Strong understanding of marketing principles, tactics, and best practices
Bachelor's degree in Business Administration, Marketing, or a related field
Excellent written and verbal communication skills
Proficiency in marketing automation tools, CRM systems, and analytics platforms
Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously
Strong analytical and problem-solving skills
Team player with the ability to collaborate effectively across departments
Benefits
Comprehensive Health Coverage: Health, dental, and vision insurance for you and your dependents
Retirement Plans: 401(k) retirement plan with company matching contributions
Paid Time Off: Generous PTO, holidays, and extensive paid product training
Professional Development: Opportunities for career growth and advancement within a supportive environment that values employee development
Flexible Work Options: Hybrid work arrangements, combining in-office and remote work opportunities
Company
SmartFinancial
SmartFinancial is a digital insurance marketplace that connects consumers with multiple insurers and guides agents.
Founded in 2012
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Nathan Kropp
Co-Founder
Brad Cooper
Chief Operating Officer
Recent News
MarketScreener
2025-10-22
2025-10-22
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