Incode · 2 hours ago
Senior Director of Product Marketing
United States
Full-time
Remote
Director/Executive
8+ years expIncode is the leading provider of world-class identity solutions that is reinventing the way humans authenticate and verify their identities online to power a world of digital trust. As the Senior Director of Product Marketing, you will be responsible for crafting the positioning and story that sets the industry agenda, mobilizing teams to execute flawless launches, and equipping the field to win every deal.
BiometricsFinTechIdentity ManagementPaymentsSoftware
Responsibilities
Define and evangelize a bold, differentiated story that elevates Incode above every alternative
Translate product vision into launch plans, pricing, packaging, and demand-gen programs that accelerate adoption and revenue
Anticipate market moves, weaponize insights, and coach sellers to close with confidence
Work with the content and creative teams on the creation of high-impact assets—web, video, customer stories, field tools—that move prospects from awareness to advocacy
Partner with Sales, CS, and Partners to deliver training and playbooks that turn every touchpoint into a trust-building moment
Channel buyer pain points and data-driven insights back into product strategy and roadmap decisions. Help define customer stories to build credibility in the market
Define and track KPIs for launches, pipeline, win rates, and brand preference—making results visible, repeatable, and scalable
Recruit, mentor, and inspire a world-class product-marketing organization that operates with founder-level ownership and creativity
Qualification
Required
8-10+ years in product marketing or closely related disciplines, including 4+ years leading PMM teams in high-growth B2B SaaS or security/identity companies
Proven success launching AI-powered or security-critical products to global enterprise audiences
Track record of influencing C-level executives and partnering with Product, Sales, and Demand Gen to exceed ambitious revenue goals
Exceptional written, verbal, and presentation skills—able to shift from crafting visionary keynotes to refining on-page microcopy
Comfortable with the ambiguity inherent in a high growth company; you bring order to chaos
Bachelor's or Master's degree in business, marketing, or a technical field (or equivalent real-world mastery)
Preferred
Master Storyteller – You distill complex AI and security concepts into narratives that spark emotion and action
Strategic Growth Driver – You've taken enterprise SaaS products from launch to hyper-scale, owning ARR and market-share outcomes
Data-Fluent & Customer-Obsessed – You marry quantitative rigor with deep empathy for buyers, turning insights into breakthrough messaging
Cross-Functional Dynamo – Equally credible in boardrooms, brainstorms, and field kickoffs—aligning stakeholders around a single GTM vision
Servant-Leader Mentor – You build high-trust teams, celebrate diversity, and coach talent to peak performance
Relentlessly Curious – You track market signals, emerging tech, and regulatory shifts—then turn change into advantage
Hungry & Humble – You bring infectious energy and resilience, thriving in a fast-paced, “let's-ship-it” culture
Benefits
Flexible Working Hours & Workplace
Open Vacation Policy
Company
Incode
Power trust for the AI era.
501-1000 employees
H1B Sponsorship
Incode has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (10)
2024 (5)
2023 (8)
2022 (5)
2021 (1)
2020 (1)
Funding
Current Stage
Late StageTotal Funding
$257.05MKey Investors
DILA Capital
2021-12-07Series B· $220M
2021-03-24Series A· $25M
2019-10-24Seed· $10M
Leadership Team
Ricardo Amper
Founder & CEO
Recent News
BiometricUpdate.com
2025-12-18
Company data provided by crunchbase