Tilt (formerly Empower) · 1 day ago
Senior Marketing Analytics Manager - AI & Data
Tilt (formerly Empower) is a dynamic fintech startup focused on creating a new credit system. The Senior Marketing Analytics Manager will drive AI advancements and enhance marketing performance through data-driven insights, collaborating with cross-functional teams to shape foundational product lines.
CreditCredit CardsFinanceFinTechLendingPersonal Finance
Responsibilities
Drive Growth With AI: Leverage intellectual curiosity to explore the intersection of marketing strategy and emerging AI capabilities, creating groundbreaking solutions that transform the speed, quality, effectiveness, and efficiency of our marketing
Strengthen Data Effectiveness: Utilize advanced technical acumen to lead the development of a high-performance data ecosystem, including production-worthy data pipelines, robust attribution architecture, decision engines, and tools to support marketing performance
Ensure Analytical Rigor: Exhibit grit by diving deep into data nuances, ensuring expert analysis, and synthesizing complex data challenges into actionable strategies that drive measurable outcomes for the broader team
Collaborate with Cross-Functional Teams: Credit: Align analytics with acquisition strategies to target high-quality leads while maintaining compliance. Product: Enhance customer onboarding and engagement through data-driven insights to improve conversion rates and user experience. Data Infrastructure/BI Team: Build and maintain robust data systems to ensure high-quality analytics and reporting, supporting scalable marketing operations
Qualification
Required
Bachelor's degree in Data Science, Statistics, Computer Science, Marketing, Business, or a related field
4+ years in financial services or related industry, with deep expertise in analytics and data science principals
Strong expertise in SQL, Python, automation and modeling techniques
Proven ability in power analytics to solve complex problems, unlock novel insights, and ensure data integrity through nuanced analysis
Demonstrated experience working with cross-functional teams to align affiliate strategies with broader business goals
Exceptional structured problem-solving skills paired with the ability to communicate complex insights clearly to technical and non-technical stakeholders
Preferred
Experience leading key data functions at a bank, fintech, or related industry
Benefits
Virtual-first teamwork: The Tilt team is collaborating across 14 countries, 12 time zones, and counting. You’ll get started with a WFH office reimbursement.
Competitive pay: We're big on potential, and it's reflected in our competitive compensation packages and generous equity.
Complete support: Find flexible health plans at every premium level, and substantial subsidies that stand up to global standards.
Visibility is yours: You can count on direct exposure to our leadership team — we’re a team where good ideas travel quickly.
Paid global onsites: Magic happens IRL: we gather twice yearly to reconnect over shared meals or kayaking adventures. (We’ve visited Vail, San Diego, and Mexico City, to name a few.)
Impact is recognized: Growth opportunities follow your contributions, not rigid promotion timelines.
Company
Tilt (formerly Empower)
At Tilt (formerly Empower), we see a side of people that traditional lenders miss.
Funding
Current Stage
Growth StageTotal Funding
$174.5MKey Investors
BlisceDefy VenturesInitialized Capital
2021-07-08Series B· $150M
2020-03-05Series A· $20M
2018-09-19Seed· $4.5M
Recent News
2025-08-11
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2025-08-08
2025-08-08
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