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River City Casino & Hotel · 2 days ago

Director of Player Development

St Louis, MO

Full-time

Onsite

Director/Executive

$92K/yr - $92K/yr

7+ years exp

River City Casino & Hotel is part of PENN Entertainment, an industry leader in integrated entertainment and casino gaming experiences. The Director of Player Development will oversee VIP player experience and operations, driving revenue growth while managing a dynamic team and ensuring high levels of guest engagement.

Casino

Hiring Manager

Allison Springer

Responsibilities

Directs the overall operation and Player Development team of the Player Development department. Develops, implements and manages operational and financial goals for the PD department

Hires, trains, motivates, evaluates and directs team members to in accomplishing individual, department and property goals

Builds loyalty and develops sustained effective relationships among valued VIP customers; establishes and maintains relationships with industry influencers and key community and strategic partners

Responsible for preparing, monitoring, and adhering to departmental budgets. Reports budget concerns / deviations to the VP of Marketing and finance leaders

To ensure effective control of marketing results, take corrective action within designated budgets

Monitors and evaluates all department programs, events and special projects to ensure achievement of department goals and contribution to company profitability

Leads and promotes exceptional guest service aligned with company standards, ensures team compliance, addresses service issues, and drives achievement of departmental ACES service goals

Leverage analytical tools to maximize hotel and food and beverage products for VIP guest engagement

Designs and oversees customer service programs focused on VIP player engagement, recognition, and brand loyalty driving activation of new VIPs and reactivation of dormant ones. Continuously monitors and adapts strategies to outperform local competition, with a focus on expanding VIP market share in Greater St. Louis

Represent the Brand in the community at local festivals and networking events

Drive strategies that amplify brand awareness, engagement and sales across international communities, while balancing cross-cultural sensitivity and hands-on execution

Represents the brand with local business and at events to strengthen community presence

Develop and execute strategies that boost brand awareness within diverse communities; drive engagement, and revenue growth, with attention to cross-cultural relevance and market-specific execution

Other duties as assigned

Qualification

Player development experienceCasino operations knowledgeMarketing expertiseBudget managementAnalytical skillsMS Office proficiencyPlayer tracking systemsClient interface skillsConfidential information managementCross-cultural sensitivityCommunity engagementVIP customer relationsEvent representationBrand awareness strategiesGuest service promotionOral communication skillsWritten communication skillsPresentation skillsProblem-solving abilityTime management