Illinois Secretary of State · 5 months ago
Social Media Manager (EA II)
Chicago, IL
Full-time
Onsite
Mid Level
$75K/yr - $90K/yr
3+ years expThe Illinois Secretary of State’s Office is seeking a creative and resourceful Social Media Manager to enhance their social media presence through engaging content and strategic storytelling. This role involves developing strategies to expand digital reach and promote key initiatives across various platforms while maintaining a consistent online presence.
GovernmentNon ProfitOffice Administration
No H1B
Responsibilities
Create and implement social media strategies that align with the office’s communication goals focusing on audience engagement and advocacy of key initiatives
Write, edit, and schedule compelling social media posts
Assist in producing multimedia elements—images, videos, and graphics to drive audience engagement and maintain brand consistency
Oversee the creation and maintenance of a social media content calendar to ensure a consistent flow of posts across all platforms
Manage the timely and strategic scheduling of content to support campaigns, initiatives, and special events
Manage the office’s social media presence on platforms such as Instagram, Facebook, X/Twitter, YouTube, and TikTok, tailoring content to each platform’s audience and features
Lead the creation and execution of social media campaigns, using creative content, storytelling, and strategic messaging to increase engagement and promote key events
Use social media analytics tools to track performance metrics, evaluate the success of campaigns, and provide actionable insights to improve engagement and effectiveness
Stay updated on social media trends, emerging platforms, and best practices, bringing fresh ideas to ensure the office’s content is timely, innovative, and relevant
Work closely with the Communications and Public Engagement teams to ensure social media content aligns with broader messaging, branding, and campaigns
Maintain a consistent and authentic voice across all social media platforms that aligns with the Illinois Secretary of State’s mission, values, and public-facing initiatives
Qualification
Required
Bachelor's degree in Communications, Marketing, Digital Media, Journalism, or a related field, or equivalent education and experience
Minimum of 3 years of experience in social media strategy, content creation, or digital marketing
Proven ability to create high-quality, engaging social media content tailored to different platforms and audiences
Experience managing content calendars and ensuring timely and strategic scheduling of posts and campaigns
Expert knowledge of social media platforms (Instagram, Facebook, X/Twitter, YouTube, TikTok) and content formats, with the ability to tailor messaging to each platform's strengths
Strong writing and editing skills, with the ability to produce clear, concise, and creative content that resonates with diverse audiences
Proficiency with social media management and analytics tools (e.g., Hootsuite, Sprout Social, Google Analytics, Facebook Insights)
Proficiency in content creation tools such as Adobe Creative Suite (Photoshop, Illustrator), Canva, and video editing software
Strong organizational skills, with the ability to manage multiple projects, deadlines, and content streams in a fast-paced environment
Analytical mindset with the ability to use data insights to refine strategies and improve engagement
Company
Illinois Secretary of State
Illinois Secretary of State provides services for driver licensing, vehicle registration, business filings, and state records management.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Chad Leonard
Chief Information Security Officer
Martín Burciaga
DIGITAL MEDIA + CREATIVE DIRECTOR | COMMUNICATIONS
Recent News
BiometricUpdate.com
2025-12-24
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