KCAL Insurance Agency · 5 months ago
Digital Marketing Associate
Hacienda Heights, CA
Full-time
Onsite
New Grad, Entry Level
$25/hr - $30/hrKCAL Insurance Agency is seeking a Digital Marketing Associate to enhance their online presence. The role involves designing and maintaining client websites, managing digital advertising campaigns, and conducting SEO optimization to drive traffic and conversions.
Financial ServicesInsuranceLife Insurance
Responsibilities
Design, build, and maintain client websites primarily using WordPress, ensuring functionality, responsiveness, and timely updates
Create engaging website content, including product pages, landing pages, and promotional materials
Manage Google Ads and Facebook Ads campaigns, including:
Budget management for optimal resource allocation
Performance analysis using analytics and tracking tools
Optimization strategies such as refining targeting, adjusting budgets, improving creatives, and A/B testing
KPI reporting with actionable recommendations to increase conversions and ROI
Write ad copy for Google Ads and Facebook Ads, aligning messaging with campaign objectives and target audiences
Conduct SEO keyword research, competitive analysis, and on-page optimization to improve search rankings and organic traffic
Deliver monthly reports covering website performance, ad campaign results, and content engagement metrics
Provide offline event marketing support
Qualification
Required
Design, build, and maintain client websites primarily using WordPress, ensuring functionality, responsiveness, and timely updates
Create engaging website content, including product pages, landing pages, and promotional materials
Manage Google Ads and Facebook Ads campaigns, including budget management for optimal resource allocation
Performance analysis using analytics and tracking tools
Optimization strategies such as refining targeting, adjusting budgets, improving creatives, and A/B testing
KPI reporting with actionable recommendations to increase conversions and ROI
Write ad copy for Google Ads and Facebook Ads, aligning messaging with campaign objectives and target audiences
Conduct SEO keyword research, competitive analysis, and on-page optimization to improve search rankings and organic traffic
Deliver monthly reports covering website performance, ad campaign results, and content engagement metrics
Provide offline event marketing support
Ability to Commute: Hacienda Heights, CA 91745 (Required)
Ability to Relocate: Hacienda Heights, CA 91745: Relocate before starting work (Required)
Work Location: In person
Preferred
Basic HTML and CSS for website customization and troubleshooting
Experience with Wix, Webflow, and Squarespace
Insurance knowledge
Additional digital marketing tools and platforms
Benefits
401(k)
Dental insurance
Flexible schedule
Health insurance
Life insurance
Paid time off
Vision insurance
Company
KCAL Insurance Agency
KCAL Insurance Agency is a provider of insurance services.
Founded in 1992
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Angela Chang
Chief Strategy Officer
Company data provided by crunchbase