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Firsthand · 4 months ago

Senior Director, Marketer Sales

New York

Full-time

Onsite

Senior Level, Lead/Staff, Director/Executive

10+ years exp

Firsthand is a pioneering company that has developed an AI-powered Brand Agent platform aimed at enhancing consumer engagement for marketers and publishers. They are seeking a Senior Director, Marketer Sales to drive the adoption of their innovative marketing model, engaging with senior marketers and leading strategic sales efforts.

Artificial Intelligence (AI)Information TechnologyMarketing

Responsibilities

Lead strategic marketer engagements: Act as the point person for existing marketer-direct relationships, advancing relationships and identifying opportunities to deepen impact

Drive the direct-to-marketer motion: Engage CMOs, Heads of Innovation, and digital marketing leaders to position Brand Agents as a strategic lever for long-term brand and consumer engagement

Develop the marketer offering: Help define and operationalize Firsthand’s holistic offering for marketers, contributing to early commercialization strategy, vertical prioritization, product feedback, and business model development (pricing, contracts, implementation)

Lead strategic pitches: Own and lead marketer-focused pitches to build the 2026 pipeline

Collaborate across publisher and agency motions: Partner with internal teams to identify leverage points across publisher demand and emerging agency relationships

Run a disciplined pipeline: Forecast accurately, manage multi-stakeholder deals with rigor, and close high-value opportunities

Act as a strategic partner: Provide structured insights to product and leadership teams to inform positioning, vertical strategy, and GTM readiness

Qualification

Sales experienceMartech knowledgeAdtech experienceProgrammatic platformsStrategic partnershipsExecutive presenceEntrepreneurial mindsetCommunication skillsAdaptability