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Snap Inc. · 5 months ago

Group Product Marketing Manager, SMC & Ads Interfaces

Palo Alto, California

Full-time

Onsite

Senior Level, Lead/Staff

$190K/yr - $284K/yr

8+ years exp

Snap Inc. is a technology company that empowers people to express themselves through its core products, including Snapchat and augmented reality solutions. They are seeking a Product Marketing Manager to drive marketing efforts for Snapchat's advertising solutions, develop go-to-market strategies, and collaborate with various teams to enhance product offerings.

Computer Software

Comp. & Benefits

H1B Sponsor Likely

Responsibilities

Drive Product Marketing for Snapchat’s Interfaces & SMC focused advertising solutions

Be a recognized Small & Medium Customers expert and collaborate with a group of Product Managers, Product Marketers, and SMC sales teams to develop global go-to market strategies and plans, including product positioning, narrative, internal communications, and marketing activation strategies

Collect, synthesize, and share advertiser feedback on new feature requests and on the performance of existing features, directly influencing the Interfaces product strategy and roadmap

Meet regularly with Sales, Advertisers, Marketing Science, Solution Engineers, and Customer Support to share best practices and product insights and to identify challenges and opportunities to improve our products and processes

Develop and lead global go-to-market strategies to activate sales and drive ongoing marketing efforts to grow awareness, understanding, and adoption of new Interface features

Qualification

Product MarketingDigital MarketingCross-functional CollaborationAnalytical SkillsCommunication SkillsMarket ResearchCustomer SupportProblem-solvingOwnership Mentality

Required

Strong understanding of the direct response digital marketing industry dynamics

Exceptional analytical and problem-solving skills, with a track record of identifying market opportunities and influencing product roadmap to maximize impact

Excellent verbal and written communication skills, with high attention to detail and ability to understand and communicate a complex and nuanced technical space

Expertise in cross-functional collaboration working across Product, Engineering, and Sales teams within the company and across partner organizations

Self directed with ownership mentality and can act with minimal guidance

BS/BA degree or equivalent years of experience

8+ years of experience in product marketing, product strategy, or other relevant digital marketing/sales work

Preferred

Direct experience in Product Marketing or leading product strategy for advertising products at scale in a tech company

Direct experience in supporting Small & Medium Customers

Direct experience in supporting Interfaces/Platforms

Advanced Degree (e.g. MBA) in Business or related field

Benefits

Paid parental leave

Comprehensive medical coverage

Emotional and mental health support programs

Compensation packages that let you share in Snap’s long-term success

This position is eligible for equity in the form of RSUs.

Company

Snap Inc.

Glassdoor3.6

Snap is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate.

Founded in 2011

Santa Monica, California, US

5001-10000 employees

https://careers.snap.com/

H1B Sponsorship

Snap Inc. has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (394)

2024 (366)

2023 (332)

2022 (356)

2021 (318)

2020 (237)