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Meter · 5 months ago

Partner Marketing Manager, Resale Channel

San Francisco or Chicago

Full-time

Onsite

Mid, Senior Level

$130K/yr - $175K/yr

Meter is a company focused on building better networks for businesses. They are seeking an exceptional Partner Marketing Manager to develop and execute strategies that enhance their presence through channel partners, particularly in the resale channel, ultimately driving revenue growth and partner engagement.

Information TechnologyInternetIT InfrastructureSoftware

Responsibilities

Become the expert on our VAR partners, deeply understanding their business models, audiences, and go-to-market strategies

Build and execute an end-to-end partner marketing strategy for the VAR program, aligning closely with sales to maximize impact

Develop and launch tailored marketing plans for each of our strategic VAR partners, driving measurable partner-sourced pipeline growth and optimizing our marketing spend

Take ownership of key partner marketing programs with VAR partners, including events and sales incentives, and deliver measurable impact in driving pipeline through these activities

Support partners at every stage of their journey with Meter: ramping up existing partners, launching new partnerships, and building awareness to recruit new ones

Collaborate with VAR partners to design and execute strategic marketing plans that align with shared goals

Manage campaigns across multiple marketing channels, including messaging and positioning, content creation, demand generation, events, and more

Support and activate high-visibility partner events, both in-person and virtual

Develop partner-facing collateral, playbooks, and enablement resources to make it easy for partners to sell Meter

Work closely with the partner sales team to integrate marketing activities into larger account plans, ensuring we’re driving maximum impact to and through these partners