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Ping Identity · 1 day ago

Global Senior Customer Marketing Director

United States

Full-time

Remote

Director/Executive

$182K/yr - $236K/yr

10+ years exp

Ping Identity is a company dedicated to making digital experiences secure and seamless for users. The Global Senior Customer Marketing Director will design global programs to engage customers throughout their journey, transforming their success into loyalty and advocacy, while leading initiatives that deepen relationships and enhance customer experiences.

GovernmentIdentity ManagementSecuritySoftware

Comp. & Benefits

Responsibilities

Lead global customer advocacy. Build programs that identify, nurture, and amplify customer champions — across industries, geographies, and solution areas

Evolve customer storytelling. Go beyond case studies to create authentic, multi-format narratives that highlight how Ping Identity helps customers innovate and grow securely

Shape and lead the Customer Advisory Board. Build an influential global forum for collaboration with senior customer leaders, turning insights into action for Ping’s business and product strategy

Design marquee experiences. Create flagship customer events and experiences that celebrate innovation, strengthen relationships, and reinforce Ping’s role as a trusted partner

Champion the customer lifecycle. Partner with Customer Success, Product, and Sales to engage customers from onboarding through advocacy — ensuring every interaction builds value and loyalty

Build community. Launch initiatives and platforms that connect customers to each other, fostering shared learning and long-term engagement

Measure and optimize. Establish clear metrics for advocacy, engagement, and business impact, continuously evolving programs based on insights

Inspire a global team. Lead, mentor, and empower a talented team to deliver excellence across regions and programs

Qualification

B2B marketing experienceCustomer advocacy programsStorytelling skillsExecutive engagementData-driven mindsetContinuous improvementStrategic thinkingTeam leadershipCommunication skills

Required

10–15 years of experience in B2B marketing, with at least 5 years leading customer marketing, advocacy, or experience programs in enterprise SaaS or cybersecurity

Proven success designing and scaling advocacy, CAB, and lifecycle programs that drive measurable business outcomes

Excellent storytelling and communication skills — able to craft compelling narratives that connect business impact to human value

Experience engaging executive-level customers, from global enterprises to high-growth innovators

Deep understanding of how advocacy fuels pipeline, retention, and brand reputation

Strategic thinker with strong execution capabilities; comfortable operating globally and cross-functionally

Data-driven mindset with a passion for continuous improvement and innovation

Bachelor's degree required