Industry · 5 months ago
Community Engagement & Marketing Coordinator
Club Pilates is seeking a full-time Community Engagement & Marketing Coordinator to drive grassroots growth and build community partnerships. The role involves planning and executing member appreciation events, leading prospect activations, and managing social media content to enhance local engagement and lead generation.
HospitalityInternetProfessional NetworkingRecruitingSaaSService Industry
Responsibilities
Plan and host 7 member appreciation events per month (2-3 hours each) across multiple locations
Organize milestone celebrations, themed classes, or small giveaways to celebrate loyalty and boost retention
Coordinate weekend activations that bring fun, value, and visibility to the studio experience
Develop and lead prospect-focused events (e.g., intro class nights, pop-ups, corporate demos) to bring in new leads
Represent Club Pilates at local events, farmers markets, fitness fairs, and wellness expos
Strategically build grassroots partnerships with nearby apartment communities, wellness providers, and small businesses
Distribute flyers, intro class passes, and branded giveaways to drive walk-ins and bookings
Manage local Instagram accounts for each studio, posting authentic and engaging daily content
Create original photo and video content showcasing classes, events, member stories, and instructor highlights
Coordinate occasional collaborations or giveaways to expand reach and increase follower engagement
Track leads from events and campaigns, ensuring they’re entered into the CRM and followed up on
Collaborate with Studio Sales Associates to ensure a smooth transition from lead to intro class
Report marketing KPIs and provide feedback from events and campaigns to continuously improve outreach
Qualification
Required
Strong organizational skills and a self-starter mindset
Excellent communicator with the ability to build rapport quickly
Social media savvy especially Instagram Reels, Stories, and organic engagement strategies
Must have a reliable car and clean drivers license for daily travel between studios and to external events
Preferred
2+ years experience in community marketing, events, social media, or boutique fitness
Passion for wellness, fitness, or the Pilates lifestyle a strong plus
Company
Industry
Industry is a professional network and hiring solution for the service and hospitality industry.
Funding
Current Stage
Early StageTotal Funding
$2.5M2016-10-24Seed· $2.3M
2015-09-21Angel· $0.2M
Recent News
The Hollywood Reporter
2025-03-26
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