Sonder Healthcare · 5 months ago
Hospice Care Marketing Professional
Sonder Healthcare is dedicated to empowering patients and families on their journey to recovery, and they are seeking a Hospice Care Marketing Professional to promote hospice services to healthcare providers and the community. The role involves building relationships with healthcare professionals, developing marketing strategies, and driving census growth by educating referral sources and tracking marketing efforts.
Hospital & Health Care
Responsibilities
Establish and maintain relationships with hospitals, skilled nursing facilities, physician offices, and other healthcare professionals to generate referrals
Assures he/she adheres to all laws, statutes and regulations regarding anti-kickback, lawful marketing activities (gifts and services), patient solicitation, and accurate marketing materials
Develop and implement marketing plans to increase awareness of hospice services and educate referral sources, families, and the community about the hospice philosophy, services, and eligibility
Drive census growth by promoting services, identifying appropriate patients, and securing new referrals to meet agency goals
Organize and participate in community events, health fairs, and educational sessions to promote the organization's mission
Establishes and maintains positive working relationships with current and potential referral and payer sources
Builds and monitors community, and patient perceptions of Sonder Hospice Care as a high quality provider of services
Track marketing activities, referral trends, and outcomes, reporting this data to leadership and adjusting strategies as needed
Work with admissions and clinical teams to ensure smooth and timely transitions for referred patients and their families
Qualification
Required
At least three (3) years experience in health care marketing, preferably in Home Health or Hospice Care
At least one year experience in hospice care preferred
Strong communication and interpersonal skills
Excellent networking and relationship-building abilities
Ability to understand and explain complex medical information
Must be licensed with an automobile that is insured in accordance with California and/or organization requirements and is in good working order
Benefits
Flexible schedule
401(k)
Dental insurance
Health insurance
Vision insurance
Paid time off
Referral program
Travel reimbursement
Company
Sonder Healthcare
SONDER HEALTHCARE INC is a home health and hospice care company based out of Sacramento, California, United States.
Funding
Current Stage
Growth StageCompany data provided by crunchbase