HOKA · 16 hours ago
Manager, Global Merchandising- Hoka Apparel and Accessories
HOKA is committed to delivering exceptional products and fostering an inclusive workplace. As the Manager of Global Merchandising for HOKA Apparel, you will oversee seasonal directives and initiatives, collaborating with cross-functional teams to align product strategies with business goals and consumer insights.
ApparelE-CommerceFitnessShoesSporting Goods
Responsibilities
Ensure all key milestones and deliverables within the go-to-market calendar are met on time and within scope
Develop seasonal product line plans that align with financial targets and KPIs
Define category distribution and segmentation strategies across global markets
Execute franchise management plans and build seasonal assortments to drive annual sales volume
Deliver comprehensive End of Season (EOS) reviews and maintain an ongoing feedback loop with Product and Demand Creation teams
Identify opportunities to grow category sales and regularly assess the competitive landscape
Continuously review sales performance and inventory to inform in-season strategies
Serve as a liaison between Global Product, Brand Planning, Regional Merchandising, Brand, and other key teams
Leverage data to support decision-making and influence others to align on key priorities
Manage the execution of multiple seasons, ensuring all deliverables are met on time
Lead by example in a fast-paced, high-growth environment
Support the brand’s focus on delivering a consumer-obsessed, omni-channel experience
Work with regional teams to gather insights on consumer preferences and ensure insights are incorporated into global and regional input templates
Create product assortments that align with key business metrics and brand priorities
Support category growth strategies to meet short- and long-term business goals
Stay up-to-date on industry trends, consumer preferences, and the competitive landscape
Qualification
Required
Bachelor's Degree
5+ years of merchandising experience in both the DTC and Wholesale channels
Strong experience in the apparel and accessories industry
Proven track record of developing and maintaining strong cross-functional partnerships
Ability to set priorities, foster cohesion, and provide motivation for a unified marketplace view
Ability to make focused decisions based on brand integrity and company values
Highly organized, able to handle multiple projects with adherence to deadlines
Self-motivated and confident decision-making
Experience in a matrix organization
Proactive, solution-oriented mindset
Strong presentation and negotiation skills
Strong written and oral communication skills
Clear understanding of financial measurements and how to impact them
Willing and able to travel 10-15% annually
Preferred
Performance apparel preferred
Benefits
Competitive Pay and Bonuses - We’ve created a variety of competitive compensation programs to foster career development, reward success and to show our employees just how much they’re valued.
Financial Planning and wellbeing - No matter what financial goals our employees have set, we want to help them get there. Our plans provide powerful ways to protect income, pay for expenses and invest in the future.
Time away from work - Sometimes we need time away to be with family, focus on our health or just simply recharge. Our plans support our employees’ needs to get out, get healthy and come back stronger than ever.
Extras, discounts and perks - Being a valued member of the Deckers Brands team means more than just a paycheck. From generous discounts to community-based programs, we offer a variety of cool extras
Growth and Development - Deckers Brands was built on the idea of pursuing passion. That’s why we offer extensive opportunities and support for personal and professional development.
Health and Wellness - There’s nothing basic about our comprehensive health and wellness programs and offerings. While at work and at play, we aim to support a healthy lifestyle.
Company
HOKA
HOKA manufactures and provides footwear and apparel for gym and fitness.
Funding
Current Stage
Growth StageLeadership Team
Recent News
Media OutReach Newswire
2026-01-24
Footwear News
2025-12-02
Company data provided by crunchbase