Consumer Lifecycle Marketing Manager jobs in United States
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Stripe · 2 weeks ago

Consumer Lifecycle Marketing Manager

positionUnited States
timeFull-time
remoteRemote
senioritySenior Level
money$158K/yr - $237K/yr
date7+ years exp

Stripe is a financial infrastructure platform for businesses, helping companies accept payments and grow their revenue. As the first Consumer Lifecycle Marketing Manager, you will own the consumer journey for Stripe's Link product, developing lifecycle campaigns to enhance engagement and retention.

FinanceFinTechMobile PaymentsSaaS
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Comp. & Benefits
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H1B Sponsor Likelynote

Responsibilities

Build, write content for, and optimize the marketing lifecycle for Link consumers, eventually scaling globally to improve engagement and retention
Oversee the optimizations of our consumer engagement platform to personalize communication and interaction with users
Analyze consumer behavior and leverage those insights to develop lifecycle campaigns that increase product usage and reduce churn
Collaborate closely with Product, Brand, Growth Marketing, Marketing Operations, Data Science and User Research teams to ensure alignment of marketing initiatives with strategic business goals
Define metrics to measure, analyze, and report on the success and impact of lifecycle marketing efforts
Implement A/B testing and experimentation strategy to continuously improve campaign performance
Expand lifecycle channels beyond email and into channels such as push notifications, SMS, in-app messaging, and other direct engagement formats to reach a broader audience
Oversee the technical execution of campaign deployments while acting as a thought leader in the adoption of new marketing technologies, platforms, and channels

Qualification

Consumer lifecycle marketingMarketing automation toolsA/B testingUser research methodologiesCollaboration

Required

7+ years working for a technology company
4+ years in a consumer lifecycle marketing role
Proficient in marketing automation tools (esp. Braze)
Experience with A/B testing and experimentation
Understanding of user research methodologies to help inform research needs and shape marketing initiatives

Benefits

Equity
Company bonus or sales commissions/bonuses
401(k) plan
Medical, dental, and vision benefits
Wellness stipends

Company

Stripe

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Glassdoor3.6
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Stripe is an API technology company that provides online payment processing and commerce solutions for Internet businesses.
dateFounded in 2010
location
South San Francisco, California, USA
people-size5001-10000 employees
web-link
https://stripe.com

H1B Sponsorship

Stripe has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (272)
2024 (283)
2023 (141)
2022 (379)
2021 (276)
2020 (111)

Funding

Current Stage
Late Stage
Total Funding
$9.44B
Key Investors
Tiger Global ManagementThrive CapitalFounders Fund
2025-02-27Secondary Market
2024-04-12Secondary Market· $694.16M
2024-03-01Series Unknown

Leadership Team

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Steffan Tomlinson
CFO
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Aitor Guevara
Head Of Engineering
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Recent News

PYMNTS.com
Stripe and TrueLayer Launch Pay by Bank Partnership in Finland
2026-01-22
Financial IT
TrueLayer And Stripe Power Pay by Bank Payments in Finland With Kustom Checkout
2026-01-22
Tech In Africa
Paystack Launches Holding Company After Hitting Profitability, Payment Volumes Surge 12x Since Stripe Acquisition
2026-01-22
Company data provided by crunchbase