Director, Digital Marketing, Market Access Strategic Marketing jobs in United States
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BeiGene · 4 months ago

Director, Digital Marketing, Market Access Strategic Marketing

BeOne Medicines USA is a rapidly growing company focused on fighting cancer. They are seeking a Director of Digital Marketing for Market Access Strategic Marketing to lead digital marketing efforts, develop strategies, and collaborate across various teams to enhance market access initiatives.

BiotechnologyHealth CareLife ScienceMedical
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H1B Sponsor Likelynote

Responsibilities

Develop and execute a comprehensive digital marketing strategy that aligns to our Market Access priorities
Collaborate with our Global Omnichannel team to identify and leverage digital platforms and assets to enhance our Market Access digital footprint
Lead the content development and manage the maintenance of our external Market Access customer website: BeOneEngage.com
Represent all digital materials submitted to our Promotional Review Committee (PRC) to ensure all final resources meet our business objectives while ensuring compliance
Lead operational tactics such as master service agreements negotiations, SOW submission and the corresponding budget management for our digital efforts
Work closely with our Evidence team and our MVO team to ensure we appropriately incorporate their outcomes studies into our nonpersonal communication campaigns
Holds understanding of the complex healthcare provider dynamics and evolving market access landscape and challenges

Qualification

Digital marketing strategyMarket access experienceBiotech/pharma experienceContent developmentBudget managementAnalytical thinkingEntrepreneurial mindsetCollaboration skillsInterpersonal skillsVerbal communicationWritten communication

Required

Bachelor's degree in marketing, business, life sciences, or related field
At least 10 years of broad biotech/pharma experience with 7 plus years in digital marketing (with predominant experience applied in the biotech/pharma industry)
Entrepreneurial spirit and disruptive mindset
Successful track record working in a fast-paced, rapid-growth environment
Excellent interpersonal skills, with the ability to gain alignment by working collaboratively and inclusively across functional teams
Strong verbal and written communications
Proven ability to grow and develop others
Record of achievement, innovation, and compliance
Market access marketing with or without direct segment-specific customer experience
PC, including MS Office Suite

Preferred

MBA or advanced degree is preferred
Preference for experience in specialty pharmaceutical drug class (i.e. oncology) and competitive product launch experience is strongly preferred
Market access experience with health systems, IDNs, large community oncology practices, and/or Group Purchasing Organizations is strongly desired
Professional market access committees, congresses, and related professional organization membership

Benefits

Medical
Dental
Vision
401(k)
FSA/HSA
Life Insurance
Paid Time Off
Wellness

Company

BeiGene is a global oncology company.

H1B Sponsorship

BeiGene has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (14)
2024 (32)
2023 (39)
2022 (40)
2021 (28)
2020 (16)

Funding

Current Stage
Public Company
Total Funding
$6.79B
Key Investors
Hillhouse InvestmentAmgen
2020-07-12Post Ipo Equity· $2.08B
2019-10-31Post Ipo Equity· $2.7B
2018-08-02Post Ipo Secondary· $903M

Leadership Team

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Dirk Weber
Executive Director Medical Affairs (Europe)
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Lai Wang
Global Head of Research and Development
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Company data provided by crunchbase