PMG · 1 month ago
Product Senior Associate (Martech)
Dallas, TX
Full-time
Onsite
Mid, Senior Level
3+ years expPMG is a global independent marketing services and technology company recognized for its innovative work culture. As a Product Senior Associate, you will develop innovative solutions for PMG's proprietary operating system, Alli, while collaborating with cross-functional teams to enhance AI-driven insights and optimize workflows.
AdvertisingBrand MarketingContent MarketingCreative AgencyDigital Marketing
Responsibilities
Support teams with data-driven insights to enhance concept development and production
Contribute to the roadmap for Alli’s Data pillar, ensuring it meets user needs
Help identify and explore new product opportunities using AI and data science
Assist in evaluating partnerships with external companies like Google, Amazon, and OpenAI
Work with leadership to align product vision and strategy with business goals
Support product planning and execution throughout the product lifecycle
Help drive product adoption through internal communications, training sessions, and documentation
Manage multiple product initiatives, ensuring deliverables are high-quality and on time
Coordinate with Engineering teams to facilitate smooth product releases
Gather and document product and customer requirements, ensuring clarity and completeness
Work with UI/UX teams to support the design of user-friendly flows and prototypes
Drive brainstorming sessions to generate innovative product solutions
Collaborate with product marketing to build communications and enablement materials
Use AI, automation, and technology to elevate the quality and efficiency of work, streamline processes, and enable faster, more informed decision-making in their role
Analyze data in order to inform and influence product development decisions
Qualification
Required
Bachelor's Degree or equivalent work experience
3+ years of related work experience in an advertising/marketing agency and/or in a product focused role within a technology based organization
3+ years of experience working with customer data, martech data sets, and/or digital advertising platforms
Strong communication and collaboration skills to align engineering, design, and business stakeholders around shared goals
Prior experience building and delivering product marketing presentations to large audiences, both internally and externally; past experience with Keynote/PowerPoint
Proficiency in tools like Jira, Confluence, and product analytics platforms to support effective planning and tracking
Passion for understanding users and their behavior
Prior experience working with LLMs and prompt engineering and/or data science modeling
Experience contributing to product strategy and roadmaps, while collaborating with cross-functional teams in agile environments
Ability to write and refine user stories, define success metrics, and prioritize features based on business and user impact
A data-informed mindset with basic experience in analyzing product usage data and interpreting performance trends
A commitment to curiosity and adaptability as a Continual Learner, staying at the forefront of media innovation while prioritizing client success with a Customer-Focused mindset that seeks opportunities to deliver meaningful value
A dedication to People-Focused leadership, fostering collaboration, innovation, and professional growth by Leading by Example and nurturing strong relationships that empower others to excel
Preferred
Experience with analytics tools such as: Pendo, Mixpanel and Google Analytics
Familiarity with creative intelligence platform such as: Smartly, VidMob, Kargo
Benefits
Professional Development: Take advantage of our learning and development programs, mentorship opportunities, and career advancement support.
Generous Time Off: Enjoy generous paid time off and holiday allowances to recharge and spend time with loved ones.
Parental Leave: We provide paid parental leave to support your family during important life events.
Retirement & Pension Plans: Plan for your future with competitive retirement or pension programs, including contribution matching.
Fertility and Family Support: Access fertility benefits for all team members and their spouses.
Healthcare: Coverage and support for everyday medical expenses and routine care, tailored by geography.
Pet Insurance: Protect your pet's health and your finances.
Lifestyle Spending Accounts: Enjoy 100% company-funded accounts to promote healthy habits and well-being.
Commuter Benefits: Access support for travel and commuting needs, where available.
Annual Bonus: All employees are eligible for an annual bonus.
Volunteering Opportunities: Receive 8 give-back hours to volunteer in your local communities.
AI Enterprise License: Access AI Enterprise accounts and participate in weekly AI training sessions to empower and ensure AI safety.
Company
PMG
PMG is a digital agency.
501-1000 employees
H1B Sponsorship
PMG has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2024 (2)
2023 (2)
Funding
Current Stage
Late StageLeadership Team
George Popstefanov
Founder & CEO
Andrea Terrassa
Chief Operating Officer
Recent News
2025-11-12
2025-11-11
Company data provided by crunchbase