Ask Media Group · 4 months ago
Contract Performance Marketing Expert Media Buyer (SEM)
Ask Media Group is powered by energetic, data-driven marketers. They are seeking an experienced Performance Marketing Media Buyer specializing in paid search to manage large-scale performance marketing campaigns and drive meaningful performance for the company.
Business IntelligenceInternetSEO
Responsibilities
Build, manage, and scale performance marketing campaigns across Google Ads and Microsoft Advertising, with a strong focus on paid search strategies (e.g., search arbitrage)
Manage high-volume accounts: high spend ($1M+/month) portfolios composed of tens of millions of keywords across different categories and subjects
Share performance insights to refine bidding logic, creative selection, and other optimization techniques
Conduct rigorous A/B tests on creative, targeting strategies, etc., directly helping to develop repeatable best practices
Monitor daily campaign performance, identify trends, diagnose issues, and quickly propose fixes
Be accountable for performance, demonstrating high ownership of spend
Partner closely with product and data science to inform platform features around campaign setup, optimization, targeting, and reporting
Identify high-leverage campaign patterns for automation and provide critical feedback on new features and algorithms from a media buyer’s perspective
Qualification
Required
5+ years of hands-on media buying experience with a strong track record in paid search marketing
Proven expertise managing and optimizing large-scale campaigns on Google Ads and Microsoft Advertising
Expert understanding of Google Ads and/or Microsoft Advertising including deep knowledge of automated bidding strategies, ad types, platform settings, and optimization techniques
Strong analytical skills and data instincts: you can identify trends, diagnose issues, and propose fixes quickly
Experience making informed decisions through A/B testing, analysis, reporting, and dashboards
Strong understanding of performance metrics (e.g., CPC, CTR, RPM, ROAS, CPA) and how to drive them at scale
Technical knowledge including strong Excel skills
Ability to work independently as well as in a collaborative team setting, with strong problem-solving and time-management skills
Excellent communication skills and comfort working cross-functionally in a fast-paced, experimental environment while maintaining attention to detail
Bachelor's degree or relevant work experience required
Preferred
Experience with performance marketing (e.g. search arbitrage, lead gen, and/or driving to search landing pages)
Experience with large budgets and/or large keyword sets
Experience with SQL and BI/Analytics tools
Company
Ask Media Group
Ask Media Group is a collection of websites that help curious people find the information they need.
H1B Sponsorship
Ask Media Group has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (3)
2024 (5)
2023 (3)
2022 (10)
2021 (4)
2020 (3)
Funding
Current Stage
Growth StageCompany data provided by crunchbase